Masterclass Catalog

38

Business Analytics/Project Management/Information Security |

Business Analytics and Data: The Evidence of Evidence-Based Management Dr. Goutam Chakraborty — Director of MS in Business Analytics and Data Science, holds the SAS® Professorship in Marketing Analytics, and Professor of Marketing at Oklahoma State University or Dr. Dursun Delen — William S. Spears Chair in Business Administration and Professor of Management Science and Information Systems in the Spears School of Business at Oklahoma State University

The combination of advances in technology and the explosion of data generated and collected have brought business analytics and the concept of big data to the forefront of the popular business press. This seminar will explore how various analytic tools can help transform businesses and organizations through their strategic application.

Participants will see how analytics can apply in all portions of an organization and will learn how to best apply the many analytic tools available, and how to prepare an organization for their on-going, effective use.

This seminar is sponsored by the School of Marketing and International Business and the Center for Executive and Professional Development in the Spears School of Business at Oklahoma State University.

» KORN FERRY COMPETENCIES Manages complexity | Cultivates innovation | Self-development | Strategic mindset | Drives vision and purpose

The Center for the Future of Work in the OSU Spears School of Business offers various certificate programs and customized professional development.

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