Coaching and Conflict Resolving |
Strategic Communication and Engagement
Maribeth Kuzmeski, Ph.D.
OVERVIEW The Strategic Communication and Engagement Workshop helps participants communicate more effectively with acquisition decision-makers and industry partners. Designed for the working capital fund environment, the program focuses on audience-centered messaging, competitive differentiation, and practical communication strategies. FORMAT The workshop combines instruction with scenario-based exercises, allowing participants to apply key concepts and develop language and materials they can use in conversations with acquisition and industry stakeholders. PURPOSE Delivered by Oklahoma State University's Center for the Future of Work, this workshop provides a practical communication framework that supports more effective stakeholder engagement and business development efforts.
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