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Communication |
Words at Work: Business Writing for Success
Kim McCrackin — Coordinator of the Learning Services Center and Instructor of Business Communications at Oklahoma State University-Tulsa
Business professionals who can prepare effective business documents make a great first impression. This seminar will teach you the writing skills and techniques to communicate information clearly, concisely, and conscientiously.
In addition to good writing, you will also learn persuasive, effective writing techniques that will create an impact through your selection of words and style. You will quickly discover that right words can make a difference in the way your mes- sage is received. The seminar also will show characteristics necessary to achieve your writing goals in particular types of business documents. This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon completion of this seminar. » KORN FERRY COMPETENCIES Business insight | Communicates effectively | Develops talent | Interpersonal savvy | Nimble learning | Demonstrates self-awareness | Self-development
SEMINAR OUTLINE
I. Adapting your words A. Using familiar words B. Selecting strong, vigorous words C. Applying concrete, precise language D. Using gender-neutral words II. Building business relationships A. Developing “you” view B. Expressing yourself positively C. Singling out the reader D. Doing more than is expected E. Being sincere III. Selecting words cautiously
A. Reducing technical words and acronyms B. Using slang and clichés sparingly C. Avoiding words that stereotype D. Resisting tendency to be formal E. Eliminating rubber-stamp phrases F. Refraining from preaching/condescending IV. Preparing business documents A. Email and memos B. Inquiries and good-news letters
C. Bad-news letters D. Persuasive letters
The Center for the Future of Work in the OSU Spears School of Business offers various certificate programs and customized professional development.
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