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Customer Service |
Design Thinking 101: Driving Successful Customer Relationships
Dr. Pearl Sumathi — Assistant Professor of Practice for the Department of Management in the Spears School of Business at Oklahoma State University
Design Thinking is a proven problem-solving protocol that any business or individual can use to achieve outstanding results and create a competitive advantage. IBM’s Design Thinking Practice produced an ROI of 301% (“The Total Economic Impact™ of IBM’s Design Thinking Practice,” 2018). Meet your clients’ internal and external needs with creative and inno- vative methods by using Design Thinking. This seminar is a unique opportunity to learn the Design Thinking process and explore ways to connect with your real world of work. No matter which part of the organization you are in, you can use this framework to achieve measurable success with your clients.
At the end of the seminar you will be able to: • Understand the different phases of Design Thinking • Obtain prime industry examples where Design Thinking was successfully used • Practice Design Thinking through a hands-on group activity • Identify or commit to an area of your work where you can deploy this framework • Formulate tips to use this framework in your area of work
This seminar can be delivered as a face-to-face session or as a webinar with seminars lasting up to three hours. This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon completion of the seminar. » KORN FERRY COMPETENCIES Manages ambiguity | Collaborates | Communicates effectively | Manages complexity | Customer focus | Develops talent | Drives engagement | Cultivates innovation | Strategic mindset
The Center for the Future of Work in the OSU Spears School of Business offers various certificate programs and customized professional development.
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