Masterclass Catalog

A complete list of Masterclasses offered through the OSU Center for the Future of Work.


MASTERCLASS
1

CATALOG
1

Center for the Future of Work
1

SPEARS SCHOOL OF BUSINESS | OKLAHOMA STATE UNIVERSITY
1

CFW TEAM MEMBERS
2

ii
2

Marc Tower, Ed.D.
2

Assistant Dean, Outreach & Economic Development
2

Lindsey Ray
2

Assistant Director
2

Maci Inselman
2

Program Manager
2

Rebecca Ramsey
2

Assistant Program Manager
2

Bri Day
2

Program Coordinator
2

Crystal Sanders
2

Program Coordinator
2

CFW TEAM MEMBERS
3

iii
3

Kelli Jo Todd
3

Program Coorindator
3

Kaylie Wehr
3

Communications Coordinator
3

Destiny Arrowood
3

Program Specialist
3

Chris Franklin
3

Program Specialist
3

Sherry Hesler
3

Administrative Associate
3

TABLE OF CONTENTS
4

ACCOUNTING AND FINANCE ........................................................................................................................09
4

ACCOUNTING AND FINANCE FOR ENERGY ....................................................................................................19
4

ASSESSMENTS AND SIMULATIONS ....................................................................................................................29
4

iv
4

BUSINESS ANALYTICS/ PROJECT MANAGEMENT/INFORMATION SECURITY ..............................................40
5

COACHING AND CONFLICT RESOLUTION ........................................................................................................51
5

COMMUNICATION ...........................................................................................................................................62
5

vi
6

CUSTOMER SERVICE ........................................................................................................................................76
6

DIVERSITY AND INCLUSION .............................................................................................................................82
6

INNOVATION .....................................................................................................................................................85
6

LEADERSHIP .....................................................................................................................................................89
6

vii
7

MANAGEMENT ...............................................................................................................................................106
7

MARKETING ....................................................................................................................................................125
7

viii
8

STRATEGY .....................................................................................................................................................129
8

TEAMS ............................................................................................................................................................137
8

ACCOUNTING AND FINANCE
9

Capital Expenditures (CAPX) and Operational Expenditures (OPEX)
10

David Carter, Ph.D. — Oklahoma Bankers Association Chair of Commercial Bank Management and Professor of Finance in the Spears School of Business at Oklahoma State University
10

This seminar is designed to help you learn about the financial aspects of roles at your organization or company. You’ll also gain a deeper understanding of finance in general.
10

This seminar is offered by the Department of Finance and the Center for the Future of Work in the Spears School of
10

Business at Oklahoma State University.
10

SEMINAR OUTLINE
10

I. CAPX vs. OPEX
10

A. Definitions of CAPEX and OPEX
10

B. Accounting for CAPX and OPEX
10

C. Depreciation (straight line vs. MACRS)
10

II. Evaluating investment in CAPX
10

A. Metrics
10

i. Net present value (NPV)
10

ii. Internal rate of return (IRR)
10

iii. Payback period
10

B. Cashflow estimation
10

III. Incorporating risk analysis in CAPX decisions
10

A. Sensitivity, scenario, and Monte Carlo Simulation Analysis
10

B. Real options
10

» KORN FERRY COMPETENCIES
10

Drives results | Financial acumen
10

Ethics Under Pressure
11

Rachel Cox, CPA — Instructor of Professional Practice Department of Accounting in the Spears School of Business at Oklahoma State University
11

Ethics is a cornerstone of effective management. Successful leaders often pride themselves on their ability to make decisions with high levels of integrity. However, forensic experts indicate that no one is immune from corrupt behavior under various levels of pressure. This highly interactive seminar will discuss what corporations and individuals can do to encourage compliance despite these influences.
11

After completing this seminar, participants should:
11

• Understand various ethics program orientation types • Complete a stakeholder impact analysis • Identify at least three ways corporations can effectively encourage ethical compliance in their organization
11

This seminar is 50 minutes. Participants can earn 1.0 hour of behavioral ethics CPE credit upon completion.
11

SEMINAR OUTLINE
11

I. Ethics in the classroom
11

II. Ethics in the corporate world
11

III. Ethics program orientation types IV. Universal hypernorms
11

V. Stakeholder impact analysis
11

VI. VII. VIII. IX.
11

Corporate values Corporate culture Corporate controls Practical applications
11

» KORN FERRY COMPETENCIES
11

Balances stakeholders | Courage | Drives vision and purpose | Directs work | Ensures accountability | Instills trust
11

Finance for Managers I
12

David Carter, Ph.D. — Oklahoma Bankers Association Chair of Commercial Bank Management and Professor of Finance in the Spears School of Business at Oklahoma State University
12

Finance for Managers I provides an overview of the skills and methods used in effective financial analysis and in the planning, budgeting, and control process. The material covered in this seminar will provide a good summary of the basic tools of financial analysis. Emphasis is placed on capital budgeting and how it is directly related to the goal of maxi- mizing shareholder wealth. This seminar gives specific examples of how a company’s operations begin from individual decisions and are transformed into a larger integrated organization. You will gain a stronger appreciation of your role in contributing to the overall value of a company. Basic knowledge and understanding of financial analysis are beneficial.
12

This seminar is sponsored by the Department of Finance and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon completion of this seminar.
12

SEMINAR OUTLINE
12

C. Cost of capital
12

III. Computer evaluation of case study
12

IV.
12

Risk analysis
12

A. Scenario analysis
12

B. Sensitivity analysis
12

C. Simulation analysis
12

V. Capital budgeting decisions and shareholder wealth
12

I.
12

Capital budgeting
12

A. Capital budgeting decision rules, limitations, and other risks
12

B. Time value of money
12

C. Cash flow statements and analysis
12

D. Illustrated case study
12

II. Issues with capital budgeting
12

A. Mutually exclusive projects
12

B. Capital rationing
12

i. Ranking projects
12

ii. Project ranking exercise
12

i. Market factors which determine cost of capital
12

» KORN FERRY COMPETENCIES
12

Balances stakeholders | Business insight | Financial acume | Plans and aligns
12

Finance for Managers II
13

David Carter, Ph.D. — Oklahoma Bankers Association Chair of Commercial Bank Management and Professor of Finance in the Spears School of Business at Oklahoma State University
13

Finance for Managers II provides an overview of the skills and methods used in effective financial analysis and in the planning, budgeting, and control process. The material covered will provide a summary of the basic tools of financial analysis. The seminar addresses three central functions of financial management: capital budgeting, working capital management and financial planning. You will work through case studies and examples illustrating the central principles of financial management, thereby gaining a better understanding of your role in contributing to the overall value of the company. The two-day seminar is designed for a broad range of employee levels, including sales personnel and line managers. Company input is crucial in selecting topics, coverage, and meaningful examples.
13

This seminar is sponsored by the Department of Finance and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 1.2 continuing education units (CEUs) in this two-day seminar upon completion of the seminar.
13

SEMINAR OUTLINE
13

II.
13

IV.
13

» KORN FERRY COMPETENCIES
13

Balances stakeholders | Business insight | Financial acumen | Plans and aligns
13

Finance for the Nonfinancial Manager
14

David Carter, Ph.D. — Oklahoma Bankers Association Chair of Commercial Bank Management and Professor of Finance in the Spears School of Business at Oklahoma State University
14

Productivity in the business world is ultimately measured in numbers—dollars and cents. Individuals with administrative responsibility and those moving into such positions need a solid understanding of their companies’ finance functions to develop an effective working relationship with finance professionals. This seminar will give you a better understanding of the basic language of business—finance.
14

Finance for the Nonfinancial Manager, which assumes no previous knowledge of accounting or finance, emphasizes open discussion of realistic case problems. It is designed and arranged so you can be directly involved in the analysis of the cases.
14

This seminar is sponsored by the Department of Finance and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.4 to 0.6 continuing education units (CEUs) upon completion of this seminar.
14

SEMINAR OUTLINE
14

I.
14

II.
14

Introduction A. Overview of business activities from the
14

financial perspective
14

B. Role of finance within the firm
14

C. Responsibilities of a financial manager
14

The financial condition of a business
14

A. Explanation of basic financial statements
14

i. Balance sheet
14

ii. Income statement
14

B. Financial statement analysis
14

i. Basic types of financial ratios
14

ii. Computation and interpretation of financial
14

ratios
14

iii. Types of ratio analysis
14

iv. The DuPont system of financial analysis
14

v. Limitations of ratio analysis
14

III. Cash flows, profits, and expenses of a business
14

IV.
14

A. Cash flow cycle B. Cash budget C. Pro forma income statement D. Po forma balance sheet
14

Special topics:
14

A. Overview of specific company’s financial
14

trends
14

B. Capital budgeting case study: Project X
14

i. Projecting cash flows
14

ii. Capital structure
14

iii. Cost of capita iv. Project valuation
14

» KORN FERRY COMPETENCIES
14

Business insight | Financial acumen | Nimble learning | Self-development
14

Financial Analysis and Modeling Using Excel
15

David Carter, Ph.D. — Oklahoma Bankers Association Chair of Commercial Bank Management and Professor of Finance in the Spears School of Business at Oklahoma State University
15

Excel is a powerful and flexible tool that can be used to build complex models to analyze the effects of a firm’s finan- cial decisions. A properly built Excel model can ask a variety of “what if” questions: What if expenses are greater than expected? How does this affect our bottom line?” Excel has a large number of analytical tools that can be used to inves- tigate a variety of financial and business opportunities.
15

Business and technical professionals are often called upon to analyze the effects of financially based decisions, often without a formal financial background in Excel model building or the use of Excel as a financial decision-making tool. This in-depth and practical three-day seminar will focus on financial model building and analysis using Excel. At the end, participants will be able to build models to generate pro forma (projected) financial statements and evaluate proposed capital investment projects. Delegates will also be able to use Excel to perform optimization and write simple user-de- fined functions.
15

This training will benefit your organization by giving participants greater knowledge of Excel as a financial decision-making tool. The trainer will conduct dynamic and resourceful training that you do not want to miss.
15

This seminar is sponsored by the Department of Finance and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. It qualifies for continuing education credit for licensed professional engineers and also professional development hours for other disciplines.
15

SEMINAR OUTLINE
15

I. Review of financial statements
15

II. Analyzing financial performance
15

III. External financing needed (EFN)
15

IV. Financial statement modeling
15

V. Discounted cash flow analysis
15

VI. What-if analysis using Excel
15

VII. Capital budgeting metrics
15

VIII. Cash flow estimation for capital budgeting
15

IX.
15

model building
15

Capital budgeting under risk
15

A. Part 1 Sensitivity and Scenario Analysis
15

B. Part 2: Monte Carlo Simulation Analysis
15

X. Excel add-ins
15

XI. User defined functions
15

» KORN FERRY COMPETENCIES
15

Business insight | Financial acumen | Nimble learning | Self-development
15

Making Sense of Financial Statements: Tools for Insight and Communication
16

Angela Spencer, Ph.D. — Department Head and Associate Professor, School of Accounting in the Spears School of Business at Oklahoma State University
16

This session provides a practical introduction to the three core financial statements — Income Statement, Balance Sheet, and Cash Flow Statement — and how to use them to assess organizational performance and make informed decisions.
16

Participants will learn how to:
16

Understand the structure and purpose of each financial statement
16

Analyze key financial data and metrics
16

Communicate financial insights clearly to non-financial stakeholders
16

Use practical tools (e.g., visuals, glossaries, and examples) to support cross-functional understanding
16

The session also equips financial professionals with strategies to train and collaborate more effectively with non-financial colleagues, promoting stronger decision-making across the organization.
16

Offered by the School of Accounting and the Center for the Future of Work at Oklahoma State University’s Spears School of Business. Participants will earn 0.3 CEUs upon completion.
16

» KORN FERRY COMPETENCIES
16

Investing for Success
17

Amit Bansal, MBA — Director of Center for Financial Health and Wellness in the Spears School of Business at Oklahoma State University
17

Transform your workforce’s financial well-being with the expert-led seminar, ideal for employees of all age groups, and particularly crucial for young professionals beginning their financial journey. The seminar will cover essential topics like strategic financial planning, early investment, maximizing employer retirement plan contribution, and the benefits of diversifying investments. PwC’s study highlights that financially literate employees are less stressed, more focused, and show 28% less absenteeism. According to the SHRM study, 83% of HR professionals observed that personal financial challenges significantly impact employee performance. Incorporating financial literacy boosts productivity and retention, with employees gaining greater focus and understanding of their total rewards like 401(k) plans and health benefits. Insights from the Consumer Financial Protection Bureau show that employees who receive financial education are more likely to contribute to retirement plans and have emergency savings, enhancing their financial security. By participating, employees will not only gain invaluable tools for personal financial success but also contribute to a healthier, more focused, and engaged workplace. Investing in this seminar is a step towards fostering a financially literate, secure, and thriving workforce, pivotal for both individual and organizational growth.
17

SEMINAR OUTLINE
17

I. Fundamentals of Financial Wellness
17

A. Introduction to financial wellness and personal finance.
17

B. Basics of saving and investing, including compound interest and time value of money.
17

C. Overview of asset classes and basic portfolio management principles.
17

II. Retirement Planning and Investment Strategies
17

A. In-depth exploration of retirement planning, including 401(k) plans, IRAs, and employer match benefits.
17

B. Smart investment strategies, understanding mutual funds, ETFs, and the S&P 500.
17

C. Warren Buffett’s investment philosophy and risk management.
17

III. Budgeting, Credit, and Debt Management
17

A. Personal budgeting techniques and managing living expenses.
17

B. Understanding and improving credit scores.
17

C. Strategies for avoiding and managing debt.
17

» KORN FERRY COMPETENCIES
17

Business insight | Financial acumen | Decision Quality | Manages Complexity
17

Overview of Government Accounting
18

Rachel Domnick — Instructor of Professional Practice for the School of Accounting in the Spears School of Business at Oklahoma State University
18

In this seminar, you will learn about accounting and financial reporting for state and local governments. The primary focus will be on developing an understanding of what comprises the financial reporting entity as well as the financial objectives of governmental entities. You will gain an understanding of fund accounting and the various categories and types funds as well as the makeup of basic financial statements and the related financial reporting requirements.
18

Following completion of the seminar, participants will have a basic knowledge of the objectives of the accounting and financial reporting for governmental entities, fund accounting and the various categories and types funds, the basis of accounting and measurement focus applied in governmental accounting, financial statements for governmental entities, and budgetary accounting.
18

This seminar is sponsored by the School of Accounting and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 to 0.6 continuing education units (CEUs) upon completion of this seminar.
18

SEMINAR OUTLINE
18

I. Objectives of accounting and financial reporting for governmental entities
18

II. Overview of funds and basis of accounting
18

III. Basic financial statements
18

IV.
18

Budgetary accounting
18

» KORN FERRY COMPETENCIES
18

Drives results | Financial acumen
18

ACCOUNTING AND FINANCE FOR ENERGY
19

Advanced and Expert Strategies in Oil and Gas Finance
20

Betty J. Simkins, Ph.D. — The Williams Companies Professor of Business and Department Head of Finance in the Spears School of Business at Oklahoma State University
20

Finance and accounting are two of the core management functions in all organizations. The maximization of financial resources is a key factor for success. However, in the challenging oil and gas industry, the rapid changes in geopolitics and economic conditions have brought forth many more risk factors in the competitive landscape. These factors have caused the industry to be one of the world’s most challenging and complex business environments.
20

Risk identification and financial management need to be grounded in timely, accurate forecasts and performance data. Leaders in the oil and gas industry must be equipped with wide-ranging knowledge in finance and accounting to achieve strategic planning and decision-making. This three-day seminar will give you the expertise to assist in achieving long- term success to enhance your company’s competitive performance.
20

The seminar is taught in a highly interactive manner with an emphasis on participant questions and inquiry. Dr. Simkins offers considerable flexibility in exploring some topics further than planned while de-emphasizing other topics if the group prefers. Practical applications and mini-cases are used along with participant exercises. You will receive Energy Finance and Economics: Analysis and Valuation, Risk Management, and the Future of Energy edited and co-authored Dr. Simkins.
20

This seminar is sponsored by the Department of Finance and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 3.0 continuing education units (CEUs) upon completion of this seminar.
20

SEMINAR OUTLINE Day 1
20

I.
20

Budgeting and forecasting strategies in the oil and gas industry
20

A. Laying the foundation: Global energy outlook, supply and demand balance brought about by a rapidly
20

changing world
20

B. How oil and gas companies differ from other industries and key issues in oil and gas accounting and
20

finance
20

C. Unconventional oil and gas
20

D. Part 1: Analysis of international oil companies financial statements
20

Day 2
20

II. Optimizing budget models and capital investment analysis
20

A. Part 2: Analysis of international oil companies financial statements
20

B. Competitive benchmarking
20

C. Capital budgeting and risk analysis in the oil and gas industry
20

D. Case study applications and open discussion of crucial issues
20

Continued on next page…
20

Advanced and Expert Strategies in Oil And Gas Finance / …Continued
21

» KORN FERRY COMPETENCIES
21

Building Business Acumen and Strategic Financial Skills in the Oil and Gas Industry
22

Betty J. Simkins, Ph.D. — The Williams Companies Professor of Business and Department Head of Finance in the Spears School of Business at Oklahoma State University
22

Energy professionals are expected to make financially based decisions and focus on value creation in the oil and gas industry. However, this can be challenging without understanding the essential tools to make strategic decisions. This four-hour seminar is uniquely tailored for oil and gas professionals to focus on understanding key financial measures. The objectives are to master financial essentials in this complex industry presented in the company’s financial statements.
22

Learning objectives:
22

• Gain a comprehensive introduction to the industry’s competitive landscape • Understand the importance of the financial statements to all employees of the company • Develop business acumen by analyzing the financial statements and understand how they demonstrate operational
22

excellence and can highlight areas for improvement
22

• Understand the importance of your own role in the company’s financial success
22

This seminar is sponsored by the Department of Finance and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.4 continuing education units (CEUs) upon completion of this seminar.
22

SEMINAR OUTLINE
22

I. Introduction and overview
22

II. Analyzing oil and gas company annual reports and competitive benchmarking
22

A. Comprehensive measures: ROA, ROE, Debt/Equity, EBITDA, Cash flow, etc.
22

B. Upstream measures: Key energy ratios to measure upstream performance
22

C. Midstream measures: Performance statistics for midstream, frac spread, etc.
22

D. Downstream: Refining performance measures including the crack spread, refining margins, etc.
22

[Optional]
22

III.
22

Case study applications
22

» KORN FERRY COMPETENCIES
22

Business insight | Drives vision and purpose | Financial acumen | Optimizes work processes | Organizational savvy | Self-development
22

Energy Finance and Economic Analysis
23

Betty J. Simkins, Ph.D. — The Williams Companies Professor of Business and Department Head of Finance in the Spears School of Business at Oklahoma State University
23

In this two-day seminar, you will learn about the energy industry and be better prepared to understand and handle decision-making using leading tools and techniques. The primary focus of the seminar is on the oil and gas industry. You will gain a working vocabulary of industry-related concepts and terminology. The seminar content will be based on lectures and case studies. The seminar will prepare you for interaction with financial professionals in the energy industry.
23

We will analyze several case studies about actual companies operating in the energy industry. Case studies are unusual in that for some situations, there may be no fixed right or wrong answers. An answer that can be justified based on sound assumptions and factual information can be viewed as correct. A supposedly right answer that is not justified or backed up might as well be wrong.
23

This seminar is sponsored by the Department of Finance and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 1.2 continuing education units (CEUs) upon completion of the seminar.
23

SEMINAR OUTLINE
23

I.
23

Introduction to the oil and gas industry
23

II. Outlook for energy: A view to 2030
23

III. Key economic issues
23

IV. Accounting standards for oil and gas
23

V. Analyzing petroleum company financial
23

statements
23

A. Basic financial statements
23

B. Computing energy reserve replacement
23

ratios
23

C. Computing energy cost ratios
23

D. Understanding SEC and FASB disclosures
23

and how they impact analysis
23

VI. Competitive comparisons and benchmarking
23

VII.
23

Capital budgeting and risk analysis in the oil and gas industry
23

VIII. Relative valuation of an IPO and an acquisition
23

» KORN FERRY COMPETENCIES
23

Decision quality | Drives vision and purpose | Ensures accountability | Financial acumen | Instills trust | Manages complexity | Optimizes work processes | Organizational savvy
23

Energy Value Chain
24

Betty J. Simkins, Ph.D. — The Williams Companies Professor of Business and Department Head of Finance in the Spears School of Business at Oklahoma State University
24

The purpose of this one-day seminar is to provide business professionals with a comprehensive introduction to the oil and gas industry with a focus on how value is added to the energy value chain. The energy value chain involves the process of linking specific functions from input to output (i.e., from upstream, midstream, through downstream) to enhance the economic value of the business throughout the value chain. As a result, attendees will gain an understanding of how each segment of the energy firm’s activities adds value along the energy value chain. This will also help them better understand their role in the value chain and how it relates to others in their company and the industry.
24

This seminar is sponsored by the Department of Finance and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.8 to 2.0 continuing education units (CEUs) upon completion of this seminar.
24

SEMINAR OUTLINE
24

I.
24

Introduction to the oil and gas industry
24

A. Overview of the energy value chain
24

B. Terminology
24

C. What are hydrocarbons?
24

D. Recent trends and strategies
24

II. Upstream: Exploration and production
24

A. Upstream performance measures
24

B. Exploration process
24

C. Drilling and completion process
24

D. Activity indicators
24

E. Where value is made
24

III. Midstream
24

A. Natural gas gathering, processing, and
24

transportation
24

B. Natural gas liquids (NGLs)
24

C. NGL producers and marketers
24

D. Where value is made
24

IV. Downstream: R&M
24

A. How refineries work: refinery
24

configurations and the refining process
24

B. Crude oil fractions and finished petroleum
24

products
24

C. Basic refinery economics: Refining margins
24

and the refining crack spread
24

D. Marketing distribution channels
24

E. Marketing margins
24

F. Where value is made in R&M
24

V. Further downstream: The chemical industry
24

A. Building blocks: Primary petrochemicals
24

B. Intermediates and derivatives
24

C. End-products
24

D. Where value is made
24

VI. Seminar wrap-up and looking to the future
24

» KORN FERRY COMPETENCIES
24

Ensures accountability | Decision quality | Financial acumen | Organizational savvy | Plans and aligns | Demonstrates self-awareness | Drives vision and purpose | Optimizes work processes
24

ESG: What the Data Says
25

Stephanie Phipps, Ph.D. — Assistant Professor of Professional Practice in the Spears School of Business at Oklahoma State University.
25

Welcome to the ESG (Environmental, Social, and Governance) Program, where sustainability meets financial success through practical approaches. We understand that a robust ESG strategy goes beyond goodwill; it’s a key driver of finan- cial performance. This program is developed to guide organizations through implementing actionable ESG initiatives that yield tangible results. From environmental stewardship and social responsibility to effective governance, we provide hands-on tools to integrate ESG seemingly into your business operations. This approach aligns with ethical considerations but is also strategically geared towards enhancing your bottom line. Discover how incorporating ESG principles can lead to cost savings, risk mitigation, employee engagement and productivity and increase investor confidence.
25

SEMINAR OUTLINE
25

Educational session designed to highlight how an organization can build a competitive advantage through
25

Phase 1: Integrating ESG into a Successful Business Strategy
25

imbedding a unique ESG program with the organization’s business strategy and culture to create optimal
25

performance.
25

Phase 2: Assessment and Recommendations
25

Facilitation of executive leadership sessions to build a plan around the alignment of ESG initiatives with the organi-
25

zation’s strategy and culture.
25

Phase 3: Implement a Plan of Improvement in areas of focus for the company.
25

Work hand-in-hand with the businesses leadership team to develop action items based on building a custom ESG
25

program for the organization.
25

» KORN FERRY COMPETENCIES
25

Decision quality | Financial acumen | Organizational savvy | Plans and aligns | Demonstrates self-awareness | Drives vision and purpose | Optimizes work processes
25

Finance and Capital Investment Analysis for Project Managers and Technical Professionals
26

Betty J. Simkins, Ph.D. — The Williams Companies Professor of Business and Department Head of Finance in the Spears School of Business at Oklahoma State University
26

Technical professionals make financially based decisions on best practices in capital investment analysis—often with- out a formal financial background or training. This in-depth and practical three-day seminar will demystify finance and cover best practices in financial analysis.
26

By the end of the seminar, you will be able to execute best practices in the following areas:
26

• Communicate easily in financial terms
26

• Comprehend and interpret financial information • Understand the importance of cash flow
26

• Match your capital budgets to realistic targets
26

• Accurately analyze capital investments
26

This seminar is sponsored by the Department of Finance and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 1.8 continuing education units (CEUs) upon completion of this seminar.
26

SEMINAR OUTLINE Day 1:
26

I.
26

Understanding financial accounting A. Accounting process and the driving forces behind financial information B. Analyzing and interpreting financial information C. Case studies on analyzing and interpreting financial information D. Planning and budgetary control
26

Day 2:
26

II. Understanding financial management and capital investment analysis
26

A. Fundamentals of finance and essential tools for effective business decisions B. Project appraisal and capital investment analysis
26

i. Part 1: Estimating the cost of capital
26

ii. Part 2: Leading capital investment analysis techniques
26

iii. Part 3: Excel exercises on investment analysis
26

Day 3:
26

III. Best practices: Intensive hands-on exercises and case studies in finance and capital investment analysis
26

A. Best practices in making optimal capital budgeting decisions
26

B. Role playing and case study on capital resource allocation within corporations
26

C. Application of best practices in capital investment analysis: Case study of energy savings project
26

investment decision
26

D. Best practices in risk analysis of capital investments
26

» KORN FERRY COMPETENCIES
26

Ensures accountability | Business insight | Communicates effectively | Decision quality | Financial acumen | Demonstrates self-awareness | Self-development
26

How to Read Your Company’s Annual Report: 10 Things to Know for the Oil and Gas Industry
27

Betty J. Simkins, Ph.D. — The Williams Companies Professor of Business and Department Head of Finance in the Spears School of Business at Oklahoma State University
27

Why do many employees file away their annual reports or toss them in the trash without really looking at them? It may be employees don’t know how to get information from them. The text on the glossy pages is usually readable but is not conducive to gaining needed information. While the numbers in the back can seem incomprehensible and overwhelming but are often the most important part.
27

During this seminar, you will learn to read and understand oil and gas companies’ annual and 10-K reports. You will study actual annual reports of oil and gas companies.
27

This seminar is sponsored by the Department of Finance and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon completion of this seminar.
27

SEMINAR OUTLINE
27

I. Start at the back and look at the CPA’s letter
27

II. Letter from the chairman
27

III. Management discussion and analysis
27

IV. Stock price history and performance
27

V. Dig into the financial statement number
27

VI. Look at the remuneration report
27

VII.
27

VIII.
27

List of directors and officers
27

Scan the footnotes
27

IX. Compute energy ratios for oil and gas companies to see where the value is and know how to interpret the
27

numbers
27

X. Comparing using competitive benchmarking
27

» KORN FERRY COMPETENCIES
27

Ensures accountability | Business insight | Financial acumen | Organizational savvy | Plans and aligns | Self-development | Drives vision and purpose | Optimizes work processes
27

IThings to Know for the Oil and Gas Industry
28

Stephanie Phipps, Ph.D. — Assistant Professor of Professional Practice in the Spears School of Business at Oklahoma State University.
28

Welcome to our introductory Oil and Gas Program, designed for individuals seeking a fundamental understanding of the industry with a strong emphasis on practical applications. In this program, we prioritize hands-on approaches to demystify the complexities of the oil and gas sector. Whether you’re new to the field or looking to reinforce your foundational knowledge, our program covers key aspects such as exploration, extraction, refining, and distribution in a straightforward manner. Through real-world examples and case studies, participants gain practical insights that can be immediately implemented in their roles. Join us on this journey to acquire essential skills, navigate industry challenges, and lay the groundwork for a successful career in the dynamic world of oil and gas.
28

Educational session designed to explain, at a high level, the functional areas of an oil and gas company. This program is designed to help an individual understand how the industry makes money and the flow of business.
28

» KORN FERRY COMPETENCIES
28

Ensures accountability | Business insight | Organizational savvy | Plans and aligns | Self-development | Drives vision and purpose
28

ASSESSMENTS AND SIMULATIONS
29

Being a Self-Aware Leader: Emotional & Social Inventory Competency (ESCI)
30

Alexis Smith Washington, Ph.D. — Spears School of Business Senior Inclusion Officer, Associate Professor of Management and William S. Spears Chair of Business Administration
30

Emotional Intelligence (the ability to effectively identify and engage emotion) and Self-Awareness (the ability to accu- rately perceive ourselves and our impact on others) have become two of the hottest topics in executive development. Emotional intelligence (EI) and self-awareness (SA) are indicators of highly effective leaders. This presentation is devoted to enhancing participants’ self-awareness through Emotional and Social Competency Inventory (ESCI). Participants are guided through reflective and competency-building discussion and exercises.
30

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University.
30

» KORN FERRY COMPETENCIES
30

Interpersonal savvy | Values differences | Demonstrates self-awareness | Self-development | Communicates effectively | Manages complexity | Organizational savvy | Situational adaptability
30

Birkman Method: Assessing Your Leadership Style and Strengths
31

Abbey Davis, Ph.D. — Lecturer, Spears School of Business
31

High-performing teams view conflict as an essential element for innovation and change. The key is for the team to expe- rience functional conflict, not dysfunctional. By using The Birkman Method®, teams can develop a common language to work together towards a common goal. In this seminar, participants will learn how to embrace the strengths and needs of each other and work towards a higher level of group emotional intelligence.
31

By the end of the seminar, participants will have a better understanding and respect for each other’s differences, and the importance of team strengths. Upon completion, participants can earn 0.3 to 0.4 continuing education units (CEUs), depending on the length.
31

This three to four-hour seminar can be customized based on your team’s needs and size.
31

SEMINAR OUTLINE
31

I. Team ice breaker
31

II. The Birkman Method: An overview
31

III. How would you get the cats out?
31

IV. Team activity: The importance of style diversity
31

in teams
31

V. Birkman map activity and discussion
31

A. Step 1: Discussion around interests
31

B. Step 2: A look at usual styles, which is how
31

we show up each day
31

C. Step 3: What are our underlying needs and
31

how do they differ from usual styles
31

D. Step 4: Understanding stress behaviors
31

and triggers
31

VI.
31

Self-reflection and discussion around strengths,
31

handling conflict, communication and influence
31

VII. Putting The Birkman Method into practice
31

VIII.
31

Participants will complete an action plan to support self-management.
31

For this seminar, we create a giant matrix on the floor for your team to plot themselves on based on their assessment results. This activity is fun and energizing because it gets participants moving, and they can see how they compare to their colleagues.
31

» KORN FERRY COMPETENCIES
31

Communicates effectively | Manages complexity | Organizational savvy | Situational adaptability
31

Building Your Business Acumen: Strategic Business Management via Business Simulation
32

Goutam Chakraborty, Ph.D. — Director of MS in Business Analytics and Data Science, holds the SAS® Professorship in Marketing Analytics, and Professor of Marketing at Oklahoma State University
32

The seminar is based on a powerful business simulation that allows you to learn how to manage a company in a realistic yet entertaining way. Rather than starting in the middle of a story with a mature firm, the simulation mimics a new venture situation. Teams evaluate market opportunity based on marketing research reports, choose a business strategy, evaluate tactical options, and make a series of business decisions as they take their fledgling business venture from inception through 1.5 years (6 quarters of decision periods) of operations. In a team, you play the simulation against one another with the assistance of a coach (instructor). At the end of each quarter, the results are quickly fed back to the teams and the next round of decision-making begins.
32

The simulation is designed to broaden your understanding of target market selection and positioning of brands in that market, value creation in product design, cash flow planning, profitability analysis, and strategic planning and management.
32

This simulation is sponsored by the School of Marketing and International Business and the Center for the Future of Work in the Spears School of Business. You earn 1.8 continuing education units (CEUs) upon completion of this seminar.
32

SEMINAR OUTLINE
32

I.
32

Strategy and tactics
32

A. Evaluate your firm’s performance in prior quarter by function and for the organization as a whole
32

B. Review and revise your strategy in light of
32

your assessment and the new funding that
32

may be available
32

II. Investments and finance
32

A. Decide how to best use the new investment
32

funds (invest in R&D, sales outlets, and/or
32

additional plant capacity)
32

B. Borrow money from bank to help aid
32

expansion plans (optional)
32

C. Evaluate and adjust your firm’s employee
32

compensation packages
32

D. Check pro forma cash flow
32

» KORN FERRY COMPETENCIES
32

Business insight | Communicates effectively | Manages complexity | Financial acumen | Organizational savvy | Resourcefulness | Drives results | Strategic mindset
32

Coaching with Insight: Leveraging Hogan Assessments to Enhance Leadership Effectiveness
33

Pearl Sumathi, Ph.D. — Assistant Professor of Practice for the Department of Management in the Spears School of Business at Oklahoma State University
33

Participants will learn to use the GROW model to structure impactful coaching conversations, set clear goals, and align individual and organizational objectives. Integrating the Hogan’s assessment provides deep insight into personality traits, values, and motivational drivers, enabling leaders to tailor their coaching style, navigate team dynamics, and lead with empathy and clarity through change.
33

This session blends structure with self-awareness to help leaders develop more strategic, personalized, and effective coaching approaches.
33

LEARNING OBJECTIVES/OUTCOMES
33

TARGET AUDIENCE
33

SESSION OUTLINE
33

This session can also be delivered as a half-day workshop. The outline below reflects a 90-minute format.
33

» KORN FERRY COMPETENCIES
33

Develops Talent | Collaborates | Builds Effective Teams | Communicates Effectively | Being Resilient |Manages Ambiguity | Strategic Mindset
33

Developing Your Emotional Intelligence (EI)
34

Alexis Smith Washington, Ph.D. — Spears School of Business Senior Inclusion Officer, Associate Professor of Management and William S. Spears Chair of Business Administration
34

Nearly 300 different company-sponsored studies have demonstrated that the secret to excellent performance at work is emotional intelligence (EI). In this seminar, participants will learn a validated framework for emotional intelligence and will assess their own level of EI using the Emotional Competence Inventory, a 360-degree evaluation. Through a series of exercises, participants will build a personal vision and make a plan to increase their El in order to achieve that vision and move toward excellent performance.
34

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 to 0.6 continuing education units (CEUs) upon completion of this seminar.
34

SEMINAR OUTLINE
34

Part 1:
34

I. What leads to success?
34

VI. Making of a CEO
34

A. Domains of excellence
34

B. Intelligence (IQ)
34

C. Expertise
34

D. Emotional intelligence (EI)
34

II. What predicts success?
34

The best emotional intelligence is what it takes
34

What is emotional intelligence? A. Understanding yourself B. Managing yourself C. Understanding others D. Managing them
34

i. Exercise: Me at my best, me at my worst
34

III. What is a competency?
34

A. Business case for emotional intelligence
34

B. Increased sales, reduced turnover at L’Oreal
34

C. Increased life insurance sales
34

IV. Executive performance at a multinational beverage firm
34

A. Emotionally Intelligent Managers
34

B. How Can We Apply EI?
34

Part 2:
34

VII. Assessing your emotional intelligence
34

VIII. A review of the emotional competency model
34

IX.
34

A. 4 clusters
34

B. 18 competencies
34

Interpreting ECI feedback
34

A. Assessing your data’s validity
34

B. Personal summary (clusters of competencies)
34

C. Competency detail
34

D. Target levels and tipping points
34

X. Model for self-directed change
34

A. Exercise: Building a personal vision
34

V. Emotional competency framework
34

A. Self-awareness B. Self management
34

i. Exercise: The Human Brain: An Amygdala Hijacking
34

C. Social awareness
34

D. Social skills
34

» KORN FERRY COMPETENCIES
34

Develops talent | Values differences | Demonstrates self-awareness | Self-development
34

Discover Your Working Genius
35

Marc Tower, Ed.D. — Assistant Dean, Innovation Education and Growth, Spears School of Business and Associate Professor of Professional Practice, School of Entrepreneurship
35

“If you want to be successful and fulfilled in your work, you must tap into your gifts.
35

That can’t happen if you don’t know what those gifts are.” — Patrick Lencioni, author on leadership
35

So, what are your gifts? With this course, you will come away with a greater understanding of your areas of “Working Genius” — the tasks that bring you joy and energy—as well as insight into the areas that tend to cause frustration.
35

Upon completing the Working Genius seminar, you will:
35

Know and understand your working strengths and limitations—and how to apply that knowledge
35

Understand your team/organization— where there are gaps and how to address that to improve performance
35

How to improve working relationships and understanding of others to maximize organizational performance
35

Learn a different way to view your strengths and limitations and those of others
35

Maximize team performance by applying strengths strategically and removing challenges
35

Learn to be happier and more satisfied with your performance and your team’s performance
35

This is for everyone, but is especially useful for teams, from functional small teams to executive teams and everything in-between. During this four-hour seminar, each participant will receive an individual Working Genius assessment and a Team map with analysis.
35

OUTLINE
35

I. Welcome & Introductions
35

II. Types of Working Genius Overview
35

III. Guilt & Judgment
35

IV. Three Stages of Work
35

V. Responsive vs. Disruptive
35

VI. Altitude of Geniuses
35

VII. Review Individual Reports and Confirm Results
35

VIII. Team Map
35

Team Map Analysis
35

Analyzing a Past Project Exercise
35

IX. Genius of Meetings
35

X. Top 3 Takeaways & Closing
35

» KORN FERRY COMPETENCIES
35

Builds effective teams | Demonstrates self-awareness | Self-development | Values differences
35

vLeader Simulation
36

Matthew Bowler, Ph.D. — Director of the MBA Program and Associate Professor of Management in the Spears School of Business at Oklahoma State University
36

vLeader is an individual on-line simulation combined with a workbook and discussions that gives participants to the opportunity to experiment with different leadership and communication styles in a non-threatening and risk-free envi- ronment. The simulation includes using a workbook to introduce new ideas and techniques that the participant can use in their interactions with the characters in the simulation. The scenarios build on each other by adding more simulated characters and more complex meetings in each seminar which provides plenty of challenge to the participant.
36

The simulation allows them to become more self-aware and aware of other individuals and plan a strategy for their communication. Further, the simulation allows participants to reflect on how particular styles lead to different individual and group outcomes, and expand their ability to communicate and lead in multiple ways. The simulation scenarios are mixed with group discussions to share ideas about what works, what doesn’t work, and what can be transferred to the real-world work environment. Participants should have the product installed before arriving at seminar.
36

Format options:
36

• Two-day seminar. Choose from back-to-back sessions or meeting days a week or two apart. • Six two-hour sessions spread over several weeks leading to most in-depth, long-term learning.
36

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. This seminar is available for various continuing education units (CEUs) dependent on format selected.
36

SEMINAR OUTLINE
36

I.
36

Introduction
36

A. Motivate students as to the difficulty and value of trying new styles in the simulation.
36

B. Introduce the support and opposition
36

framework used in the simulation and the outcomes scores provided by the program.
36

II. Scenario #1: Working with a subordinate
36

A. 1 hour to work on Scenario #1
36

B. 30-minute discussion of Scenario #1
36

i. Discuss outcomes, styles attempted,
36

what was learned, how to improve
36

performance, etc.
36

III. Scenario #2: Work with a pair of subordinates
36

A. Confirm willingness to try new styles and
36

frameworks
36

B. 1 hour to work on Scenario #2
36

C. 30-minute discussion of Scenario #2
36

i. Working with divergent motivations,
36

techniques and styles used, and
36

outcomes gained.
36

Continued on next page…
36

vLeader Simulation / …Continued
37

VI.
37

» KORN FERRY COMPETENCIES
37

DiSCover Your Leadership Strengths
38

Matthew Bowler, Ph.D. — Director of the MBA Program and Associate Professor of Management in the Spears School of Business at Oklahoma State University
38

DiSC® is a widely used self-assessment and behavioral framework that categorizes responses into four styles: Dominance, Influence, Steadiness, and Conscientiousness. Through this lens, you’ll gain S.O.S. insights—awareness of Self, Others, and Situations—enabling you to tailor your leadership approach for more productive individual and team interactions.
38

Unlike personality tests, DiSC® focuses on observable behavior, making it a powerful complement to tools like the Myers-Briggs Type Indicator. You’ll leave with practical strategies to enhance your leadership impact by understanding and responding effectively to diverse behavioral styles.
38

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon completion.
38

» KORN FERRY COMPETENCIES
38

The Leadership Blueprint: Harnessing Hogan for Team
39

and Individual Impact
39

Stephanie Phipps, Ph.D. — Assistant Professor of Professional Practice in the Spears Schoolof Business at Oklahoma State University.
39

This session is designed to bridge insight with impact. Participants will explore their own Hogan profiles to identify signature strengths, potential blind spots, and values that shape leadership style. More importantly, they will reflect on how these patterns influence their ability to navigate ambiguity, make complex decisions, and mobilize others toward strategic priorities.
39

Additional Materials: Hogan assessment for each participant.
39

Shared Language for Leadership
39

Team-Level Insights
39

Direct Link to Business Outcomes
39

Actionable Commitments
39

» KORN FERRY COMPETENCIES
39

BUSINESS ANALYTICS/ PROJECT MANAGEMENT/ INFORMATION SECURITY
40

Business Analytics and Data: The Evidence of Evidence- Based Management
41

Goutam Chakraborty, Ph.D. — Director of MS in Business Analytics and Data Science, holds the SAS® Professorship in Marketing Analytics, and Professor of Marketing at Oklahoma State University
41

or
41

Dursun Delen, Ph.D. — William S. Spears Chair in Business Administration and Professor of Management Science and Information Systems in the Spears School of Business at Oklahoma State University
41

The combination of advances in technology and the explosion of data generated and collected have brought business analytics and the concept of big data to the forefront of the popular business press. This seminar will explore how various analytic tools can help transform businesses and organizations through their strategic application.
41

Participants will see how analytics can apply in all portions of an organization and will learn how to best apply the many analytic tools available, and how to prepare an organization for their on-going, effective use.
41

This seminar is sponsored by the School of Marketing and International Business and the Center for the Future of Work in the Spears School of Business at Oklahoma State University.
41

» KORN FERRY COMPETENCIES
41

Manages complexity | Cultivates innovation | Self-development | Strategic mindset | Drives vision and purpose
41

Business Process Improvement and Project Management
42

Marc Tower, Ed.D. — Assistant Dean, Innovation Education and Growth, Spears School of Business and Associate Professor of Professional Practice, School of Entrepreneurship
42

This seminar will provide participants with the basic tools to improve their businesses in meaningful ways. The result is lower costs, fewer errors, more efficient use of resources, better customer service, and more engaged employees from applying these concepts to their business processes. Every business must constantly improve its processes to be suc- cessful. This seminar covers the basics of Business Process Improvement, including terminology, identifying and selecting projects, planning, management and execution, analysis, and measurement. This seminar includes practical exercises and examples that can apply to any type of business, large or small.
42

Participants will be able to develop and successfully execute Business Process Improvement projects. You will learn basic project management and process mapping, including techniques and tools. You will also learn how to measure the results of work and how to monitor and adjust new processes.
42

This seminar is presented by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants will receive 0.7 continuing education units (CEUs) for this seminar.
42

SEMINAR OUTLINE
42

I. Process improvement
42

A. Why process improvement is important
42

B. Defining a process
42

II. Where to start?
42

III.
42

A. How to select a project
42

B. Goals, scope and management
42

Basic concepts
42

A. Time
42

B. Value
42

C. Inertia
42

D. People
42

IV. Diagramming a process
42

A. Options
42

B. Tools
42

V. Measuring
42

A. What to measure
42

B. How to measure VI. Analysis and application
42

VII. Applying changes
42

VIII. Measure and adjust
42

IX.
42

Closing discussion
42

» KORN FERRY COMPETENCIES
42

Ensures accountability | Manages ambiguity | Collaborates | Decision quality | Drives engagement | Plans and aligns | Drives results | Builds effective teams | Optimizes work processes
42

Data Science and Machine Learning Made Easy: Turning Business Managers into Citizen Data Scientists
43

Dursun Delen, Ph.D. — William S. Spears Chair in Business Administration, Patterson Family Endowed Chair in Business Analytics, Director of Research for the Center for Health Systems Innovation, and Regents Professor of Management Science and Information Systems in the Spears School of Business at Oklahoma State University
43

Data science, AI, and machine learning are transforming the way businesses make decisions — enabling smarter, faster, and more informed strategies. This hands-on workshop introduces managers to the power of intuitive, visual, and open-source data science tools. Participants will gain practical skills in building and testing machine learning models, empowering them to become “citizen data scientists” who can confidently apply AI in real-world business contexts.
43

At the end of this seminar, participants will:
43

Have a clear understanding and appreciation of the capabilities and limitations of business analytics and data science
43

Know the relationships between business analytics/data science concepts and AI/Machine learning tools and techniques.
43

Learn and appreciate the capabilities and ease of use of free, open-source analytics platforms like KNIME and Python.
43

Know how to easily and rapidly access data and develop predictive models using these visual analytics tools and platforms.
43

Become a smarter consumer of business analytics and data science tools and techniques
43

SEMINAR OUTLINE
43

The length of the seminar/workshop can be adjusted based on the needs and wants of the client. All seminars include the first four modules, while extended seminars include modules five and six.
43

I. A clear overview of business analytics, data science, AI, and machine learning
43

A. What they are and how they relate to each other.
43

B. What they can do for business.
43

C. Why are they so popular.
43

II. Standard methodologies (step-by-step roadmaps/precipices) for conducting business analytics and data
43

science projects.
43

A. Best practices from the real-world application cases
43

III. Popular tools and platforms used for business analytics.
43

A. Commercial versus free/open source
43

B. Critical comparison for smarter and client-need-specific adoptions
43

IV. Demonstrations and hands-on experiences with popular software tools
43

A. Free, and open-source visual tools like KNIME and Python
43

V. Company/client specific project initiatives (instructor-led, student/participant-executed projects)
43

» KORN FERRY COMPETENCIES
43

Manages complexity | Cultivates innovation | Decision quality | Strategic mindset | Drives vision and purpose
43

Demystifying Business Analytics and Data Science
44

Dursun Delen, Ph.D. — William S. Spears Chair in Business Administration, Patterson Family Endowed Chair in Business Analytics, Director of Research for the Center for Health Systems Innovation, and Regents Professor of Management Science and Information Systems in the Spears School of Business at Oklahoma State University
44

Business intelligence, business analytics, data science, and applied machine learning are popular buzzwords used to highlight the importance of data-driven, evidence-based, optimal managerial decision-making. The ultimate goal for these recent trends is to enable managers with the insight they need to make smarter, faster business decisions. As we all know, the traditional notion of learning from mistakes no longer applies; the reality nowadays is the one-strike-and- you’re-out rule.
44

Surviving the current business environment requires absolute precision in the way the managers recognize problems and opportunities and calculate and implement the most optimal decisions in a timely manner. Organizations that use business analytics not only can survive but often thrive in this type of complex business environment. Business analytics (once considered as an advanced/optional ability) is now a commodity—a must-have organizational capability. With business analytics, firms can use data to understand what happened, foresee what will happen, and implement what should happen. It is the current gold standard for business management.
44

The objective of this seminar is to demystify these popular managerial concepts, build a foundational knowledge of their capabilities, and provide real-world examples and application cases for ease of understanding and internalization.
44

At the end of this seminar, participants will:
44

• Have a clear understanding and appreciation of the capabilities of business analytics/data science, • Differentiate between descriptive, predictive, and prescriptive analytics, • Know the popular methods and tools used for data visualization and prediction modeling, • Develop intuitive business analytics models in popular tools like Excel, SAS, and KNIME, • Become a smarter consumer of business analytics and data science.
44

This seminar is sponsored by the Management Science and Information Systems and the Center for the Future of Work in the Spears School of Business at Oklahoma State University.
44

Evidence-Based Management: Better Decision-Making
45

Matthew Bowler, Ph.D. — Director of the MBA Program and Associate Professor of Management in the Spears School of Business at Oklahoma State University
45

We like to think that we are objective decision makers who rely on facts to make rational decisions. Research, however, indicates that actually, our decisions are much more subjective and irrational than what we imagine. Most of us tend to follow best practices, previous experiences, personal beliefs, etc., to make our decisions – things that may be completely irrelevant to the decision we face. Evidence-based management entails people thinking more scientifically.
45

To become better decision makers, we need to think critically, identify the best available information, and hold our sub-
45

jective biases in check. In this seminar, we will examine the perils of decision-making and work on techniques that will
45

allow us to make more objective and rational decisions.
45

After completing the seminar, participants should be able to:
45

• Formulate focused questions
45

• Search effectively for evidence in online research databases
45

• Understand the basics of research methodology and study design
45

• Critically appraise evidence for its validity and applicability
45

• Integrate the evidence with managerial expertise and judgment
45

• Monitor the outcome
45

Format options:
45

Face-to-face seminar with minimal lecture, self-assessment, and discussion, cases, web activities, etc. This seminar will
45

be available in a one to six-hour seminar with the possibility of future collaboration with business analytics or another
45

professor for a two-day seminar.
45

Benefits:
45

Attendees will be better equipped to make non-programmed managerial decisions by asking better questions, finding
45

better sources for information, balancing that information with intuition, etc. This will in turn benefit their companies’
45

bottom-line performance by reducing strategic and tactical errors. Therefore, firms will save money from potentially
45

failed projects and decisions, while creating more profits from better decisions and strategic plays.
45

Who should attend:
45

The seminar will target upper-level executives to mid-level managers faced with non-programmed decisions. These deci-
45

sion makers could be in the areas of sales, manufacturing, service firms, governmental leaders, oil and gas development,
45

and public officials, etc. This topic is available on-site.
45

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School
45

of Business at Oklahoma State University. This seminar may vary in the number of hours from one to six hours depending
45

on the content provided and the number of continuing education units (CEUs) provided accordingly.
45

Continued on next page…
45

SEMINAR OUTLINE
46

III.
46

with a post-seminar assignment that will have them investigate a particular issue in their work and try to
46

bring evidence based management to the forefront of
46

the decision-making process. The instructor will stay
46

in touch with the participants and have a follow-up
46

session to discuss the outcomes they develop and
46

suggest to their company.
46

» KORN FERRY COMPETENCIES
46

Information Assurance for Front-Line Employees
47

James Burkman, Ph.D. — Clinical Associate Professor in the Management Science and Information Systems Department in the Spears School of Business at Oklahoma State University
47

The best defenses that every company has against malicious computer attacks are vigilant and knowledgeable employees. This seminar will teach employees to understand how hackers work (which is much different than in television show). Specific, actionable counters are provided alongside discussions of various threats. The seminar also helps employees understand the differences and similarities between good computing behavior at work and home, including relevant legal and ethical issues.
47

Participants in this seminar will gain easy to use, common sense tools and practices to keep themselves and University. Participants earn 0.4 continuing education units (CEUs) and this seminar covers four hours of presentations with demon- stration and interactive participation.
47

Benefits: Being part of a culture of security within the company gives employees an extra opportunity to provide valuable, visible contributions. It also helps employees avoid embarrassing and potentially damaging pitfalls like the loss of customer data or the compromise of someone else’s personal information.
47

Who should attend: Front-line employees and managers should enroll in this seminar before taking the Information Assurance for Managers seminar.
47

SEMINAR OUTLINE
47

I.
47

II.
47

III.
47

Understanding hackers
47

A. Hacker types and motives
47

B. Anatomy of an attack (demo, examples)
47

Threats and counters I
47

A. Social media
47

B. Social engineering
47

C. Passwords (exercise/demo) email password
47

Threats and counters II A. Viruses and adware
47

B. Phishing C. Physical (theft, thumb sucking, WiFi) D. Smart cards E. Updates
47

IV. Work and home
47

A. Differences in privacy
47

B. Legal and ethical issues (interactive)
47

C. Awareness and knowledge sharing
47

» KORN FERRY COMPETENCIES
47

Communicates effectively | Manages complexity | Situational adaptability | Tech savvy
47

Information Assurance for Managers
48

James Burkman, Ph.D. — Clinical Associate Professor in the Management Science and Information Systems Department in the Spears School of Business at Oklahoma State University
48

Designed for managers across all functional areas, this interactive, four-hour seminar bridges the gap between technical awareness and practical response. Attendees will learn how to reduce common security risks by engaging and educating employees, ultimately strengthening their organization’s defense posture.
48

Presented by: The Department of Management Information Systems and the Center for the Future of Work, Spears School of Business, Oklahoma State University
48

CEUs:
48

0.4 Continuing Education Units (CEUs) awarded
48

Who Should Attend:
48

Managers and employees seeking a deeper, practical understanding of computer and data security—no technical background required.
48

SEMINAR OUTLINE
48

II.
48

» KORN FERRY COMPETENCIES
48

Project Management
49

Stephanie Royce, Ph.D. — Assistant Professor of Practice in Management and Director of the Executive Ph.D. Program in the Spears School of Business at Oklahoma State University
49

The objective of this seminar is to introduce basic project management concepts and tools. It can be customized to any audience depending on experience and training, from experienced project professionals looking to hone their skills to those with no previous project management training.
49

The length of the seminar can also be tailored to meet participants’ needs depending on the level of detail and depth required. Upon completion of this seminar, participants will have an appreciation of project management best practices, the roles/responsibilities of a project manager, and helpful scheduling/reporting tools and techniques. The concepts, processes, and tools learned during the seminar can be adapted to any environment. Participants will leave the seminar better equipped to lead small to medium-sized projects regardless of their discipline or industry.
49

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University.
49

SEMINAR OUTLINE
49

I.
49

II.
49

Basic concepts
49

A. What is a project? B. What is project management? C. Why is project management important? D. What is the role of the project manager? E. What is the project environment? Project initiation
49

A. Identify project stakeholders B. Identify project tam C. Determine deliverables and exclusions D. Identify project constraints E. Establish acceptance criteria
49

F. Develop a project scope statement
49

III.
49

Project planning
49

A. Organize project team B. Develop a project schedule C. Develop a project budget D. Create a communication plan E. Create a change management plan
49

F. Create a risk management plan
49

IV.
49

V.
49

VI.
49

Project execution
49

A. Lead project team B. Maintain accountability C. Direct project work and manage processes Project monitoring and control
49

A. Monitoring schedule and deliverables B. Monitoring project budget C. Communication and reporting D. Scope change E. Anticipating risk Project close
49

A. Verify deliverables and stakeholder
49

approval
49

B. Document lessons learned
49

C. Finalize and archive project documents
49

» KORN FERRY COMPETENCIES
49

Collaborates | Communicates effectively | Directs work | Drives results | Ensures accountability | Manages ambiguity | Manages complexity | Plans and aligns
49

Understanding Business Analytics to Improve Company Performance
50

Goutam Chakraborty, Ph.D. — Director of MS in Business Analytics and Data Science, holds the SAS® Professorship in Marketing Analytics, and Professor of Marketing at Oklahoma State University
50

WHAT YOU’LL LEARN:
50

Data visualization
50

Pattern discovery
50

Predictive modeling
50

WHO SHOULD ATTEND:
50

Business professionals from any discipline who want to enhance their decision-making through data.
50

CEUS: 0.8 CONTINUING EDUCATION UNITS (CEUS) AWARDED
50

SEMINAR OUTLINE
50

I.
50

» KORN FERRY COMPETENCIES
50

COACHING AND CONFLICT RESOLVING
51

Accountability at Work: How to Eliminate Mediocrity and Increase Productivity
52

Kyle Eastham — Lecturer of School of Entrepreneurship in the Spears School of Business at Oklahoma State University
52

Mediocrity or just getting by or good enough doesn’t cut it in the business world. Your organization cannot settle for good enough. Find out the difficult, but critical steps you must take to get the job done. Begin by learning seven steps to stamp out mediocrity and promote excellence to be more profitable, more productive, and have better employee retention.
52

This seminar is sponsored by the School of Entrepreneurship and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon completion of this seminar.
52

SEMINAR OUTLINE
52

I.
52

Fire someone
52

II.
52

A. Responsibilities to your constituents, other employees and taxpayers B. Statistics of the effect of firing in your company C. Keeping your employees out of the bottom rankings year after year Hire character, train skill
52

III.
52

A. Traits and qualities of employees B. How long to teach new employee skills C. Teaching value and qualities Insist on and reward excellence A. How do you define excellence at your workplace? B. What are the expectations of employees? C. How are top performers rewarded? D. How do high-performance organizations obtain excellent performance?
52

IV. Develop emerging leaders
52

A. Finding the best set of skills from your employees
52

B. How to make sure you have emerging leaders to cover experienced management
52

V.
52

Instill pride and ownership in the job
52

VI.
52

A. Instilling pride in your organization B. Finding ways to promote pride in your organization Find a mentor/Be a mentor A. Mentor relationships can be formal or informal B. Why mentors invest time and energy to help you succeed C. Finding that right mentor that you could benefit from D. Finding that right mentee that could benefit from you
52

VII. Be straight forward with employees on performance appraisals
52

A. Why are supervisors reluctant to be candid with their employees on appraisals B. Find out the messages you are giving to your employees and the workforce C. Defining expectations D. Motivating supervisors to be honest on performance appraisal
52

» KORN FERRY COMPETENCIES
52

Ensures accountability | Attracts top talent | Courage | Develops talent | Builds effective teams
52

Crucial Communications
53

Bryan Edwards, Ph.D. — Joe Synar Chair and Professor of Management in the Spears School of Business at Oklahoma State University
53

Everyone has experienced painful interactions and communications with colleagues. Unfortunately, these interactions are not uncommon. Therefore, many of us simply accept them as part of work and move on settling for “peace and pay.” However, if you could turn around such an interaction in a mutually respectful and beneficial manner, wouldn’t you? That is the revolutionary method that is critical to successfully navigating a crucial conversation. Built upon years of managerial research, this instruction on crucial conversations can help you discover where you are stuck, create safe patterns of interactions among colleagues (and other important persons in your life), and move forward to get the most out of your work life (and home life).
53

This seminar will advise business owners, executives, and managers how to communicate more effectively when emo- tions are involved, the stakes are high, and opinions vary. By better communicating, you will become a more effective leader and thereby positively impact the bottom line of your business. You also will gain knowledge regarding your style under stress. Typically, most individuals move towards verbal silence or towards verbal aggression when faced with a crucial interaction at work. By identifying your style under stress, you can better tackle methods to increasing your skill in successfully navigating crucial interactions. The takeaway will be an eight-step process that you can implement to sharpen your skills.
53

This seminar is presented by the Department of Management and the Center for the Future of Work in the Spears School of Business. Participants earn 0.7 continuing education units (CEUs) upon completion of this seminar.
53

SEMINAR OUTLINE
53

I. Advanced organizer
53

II. Identifying your style under stress (assessment)
53

III. Dialogue is the key
53

IV.
53

Identifying crucial interactions
53

V. Creating mutual respect and purpose
53

VI. Mastering emotions and stories
53

VII.
53

VIII.
53

Speaking persuasively, not abrasively
53

Listening to others
53

IX. Moving towards action
53

X.
53

Creating participant action plans
53

» KORN FERRY COMPETENCIES
53

Action oriented | Communicates effectively | Manages complexity | Courage | Interpersonal savvy | Persuades
53

Coaching for Impact: Enhancing Leadership with GROW and SBI Models
54

Pearl Sumathi, Ph.D. — Assistant Professor of Practice for the Department of Management in the Spears School of Business at Oklahoma State University
54

This interactive workshop is designed for senior leaders to enhance their coaching skills in just 1.5 hours by utilizing the GROW coaching model followed by the Situation- Behavior- Impact Model (SBI). Participants will learn to engage in impactful coaching conversations and provide constructive feedback to foster a high-performance culture.
54

LEARNING OBJECTIVES/OUTCOMES
54

By the end of this workshop, participants will:
54

Understand the GROW coaching model and its practical applications.
54

2. Learn the principles of the SBI for effective feedback.
54

3. Develop skills for meaningful coaching conversations.
54

TARGET AUDIENCE
54

Senior leaders and executives seeking to improve their coaching abilities and cultivate a culture of feedback.
54

SESSION OUTLINE
54

This session can also be delivered as a half-day workshop. The outline below reflects a 90-minute format.
54

Session 1: Introduction to the GROW Model (30 minutes)
54

Application Activity: Participants pair up and practice a coaching conversation using the GROW model, focusing on a real-life challenge.
54

Debrief: Quick debrief on experiences and insights from the role-playing.
54

Session 2: Understanding the Situation- Behavior- Impact (SBI) (30 minutes)
54

Application Activity: In pairs, participants identify a recent situation and articulate the behavior and impact using the SBI framework.
54

Debrief: A few pairs share their examples for group reflection.
54

Session 3: Integrating GROW and SBI Models (30 minutes)
54

Combining Approaches - Discussion on how to effectively integrate SBI feedback within the GROW framework for coaching conversations.
54

Application Activity: In small groups, participants create a coaching scenario that incorporates both GROW and SBI, then role-play these scenarios.
54

Closing: Reflection and Q&A (10 minutes)
54

» KORN FERRY COMPETENCIES
54

Develops Talent | Collaborates | Builds Effective Teams | Communicates Effectively | Being Resilient |Manages Ambiguity | Strategic Mindset
54

Enhancing Employee Motivation Through Coaching
55

Raj Basu, Ph.D. — Associate Professor, Department of Management in the Spears School of Business at Oklahoma State University
55

This highly interactive, engaging, and entertaining seminar is designed to help employees make the transition from management to leadership. Participants identify and learn behaviors and skills critical for effective leading.
55

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.4 continuing education units (CEUs) upon completion of this seminar.
55

SEMINAR OUTLINE
55

I.
55

II.
55

III.
55

Basics
55

A. Coaching vs. management B. Need for coaching C. Individual and organization benefits of coaching D. Coaching prerequisites and behaviors Enhancing employee performance
55

A. Dimensions of employee performance B. Determinants of employee performance C. Personal influence and employee performance D. Emphasizing behaviors, not just attitudes Coaching and employee enhancement A. Importance of role-modeling B. Effective goal-setting C. Cultivating fairness and justice D. Understanding and meeting emotional and social needs E. Providing performance feedback to reinforce behavior
55

IV. Wrap-up
55

» KORN FERRY COMPETENCIES
55

Communicates effectively | Manages conflict | Interpersonal savvy | Persuades
55

Executive Coaching for Emerging Leaders
56

Raj Basu, Ph.D. — Associate Professor, Department of Management in the Spears School of Business at Oklahoma State University
56

This six-month program follows a cohort-based model that fosters lasting growth through facilitator-led coaching, group sessions, and weekly participant-led check-ins. The focus is on developing real, sustainable behavioral change in the areas of leadership, decision-making, innovation, and driving impact—empowering participants to unlock their full leadership potential.
56

SEMINAR OUTLINE
56

I.
56

» KORN FERRY COMPETENCIES
56

Individualized Executive Coaching
57

This six-month, client-driven coaching engagement is focused on professional performance and career development, with 6–8 structured sessions tailored to the client’s goals. Clients can expect a confidential, collaborative process that uses research-validated assessments, targeted discussions, and actionable strategies to identify challenges and accelerate growth. Success in the engagement depends on the client’s commitment to the process, while the coach provides guidance strictly within the scope of executive coaching.
57

COACHING SERVICES
57

The coach will use questions, discussion, requests, interviews and research validated assessments to assist the client in identifying potential challenges/opportunities and targeting development objectives
57

The coach is an Executive Coach, and to that end will provide executive coaching services only. The coach does not provide personal counseling, psychological therapy or other related services provided by trained and certified counselors.
57

Manager as Conflict Resolver
58

Raj Basu, Ph.D. — Associate Professor, Department of Management in the Spears School of Business at Oklahoma State University
58

This highly engaging and informative seminar uses story-telling to explore the role of power in conflict management. Participants learn about sources of power available to them and ways in which they can cultivate personal and organi- zational power to effectively manage conflict.
58

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon completion of this seminar.
58

SEMINAR OUTLINE
58

I. Learn how power impacts conflict management
58

V. Effectively use power to mitigate and manage conflict
58

III. Learn to cultivate and enhance power for organizational good IV. Understand different power sources that best fit different situations
58

II. Identify one’s personal and organizational power sources
58

» KORN FERRY COMPETENCIES
58

Manages conflict | Drives engagement | Interpersonal savvy | Builds networks | Persuades | Instills trust
58

Managing Confrontations
59

Bryan Edwards, Ph.D. — Joe Synar Chair and Professor of Management in the Spears School of Business at Oklahoma State University
59

Through a practical, research-based framework, participants will learn how to confidently address difficult situations, hold others accountable, and drive improved individual, team, and organizational results. The session focuses on making confrontation less intimidating and more effective by linking actions to natural consequences in a clear, constructive way.
59

WHAT YOU’LL LEARN:
59

Hold anyone accountable—regardless of position or personality
59

Lead productive performance discussions while preserving relationships
59

Motivate without using authority
59

Support others in resolving performance barriers—without taking over
59

Ideal for business owners, executives, and managers, this seminar builds leadership confidence, enhances workplace relationships, and improves results across the board.
59

SEMINAR OUTLINE
59

I. II. III. IV.
59

IX.
59

XI.
59

» KORN FERRY COMPETENCIES
59

Performance Management
60

Bryan Edwards, Ph.D. — Joe Synar Chair and Professor of Management in the Spears School of Business at Oklahoma State University
60

The effective leader knows how to motivate followers with quantitative and qualitative rewards. When thinking of rewards we often only think of monetary compensation; however, recognition can be an effective motivational tool. In this semi- nar, we will discuss rewards and approaches of motivation, which include goal setting, reinforcement theory, and equity. We will examine the situations in which each of these approaches is most effective. Participants also will learn how to reward people efficiently and to help employees motivate themselves.
60

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon completion of this seminar.
60

SEMINAR OUTLINE
60

I. Dimensions of employee performance
60

A. Behaviors vs. attitudes B. In-role and extra-role behaviors C. Determinants of employee performance D. Understand the causes of employee
60

performance (good or bad)
60

II. Motivation
60

A. The art of appreciation B. Goal setting
60

i. Goal specificity
60

ii. Goal difficulty
60

iii. Participation
60

iv. Feedback
60

C. Reinforcement theory
60

i. Learn from past behaviors
60

ii. Types of reinforcers
60

a. Positive reinforcement
60

b. Negative reinforcement
60

c. Punishment
60

d. Extinction
60

iii. Reinforcement schedules
60

a. Continuous b. Fixed-interval c. Variable interval d. Fixed ratio e. Rules of reinforcement
60

D. Motivation reminders
60

i. Equity, equality, and fairness
60

ii. Tangible and intangible rewards
60

iii. Expectations
60

III. Wrap-up
60

» KORN FERRY COMPETENCIES
60

Ensures accountability | Communicates effectively | Develops talent | Drives engagement | Drives vision and purpose | Optimizes work processes
60

Using Your Talents to Lift Performance
61

Alexis Smith Washington, Ph.D. — Spears School of Business Senior Inclusion Officer, Associate Professor of Management and William S. Spears Chair of Business Administration
61

How do you feel after a long day at work? Invigorated? Drained? Are your employees working to their potential, or do they feel they are just working to kill time? Unfortunately, our culture is obsessed with weaknesses, and we tend to emphasize the negatives when it comes to our and other’s performance. As such, we do not spend enough energy focusing on what we do well.
61

Based on the work of Marcus Buckingham, we will discuss how to work from our strengths, rather than our weaknesses. We will also discuss how we can use positive influence to lift the performance of others.
61

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon completion of this seminar.
61

SEMINAR OUTLINE
61

I.
61

II.
61

III.
61

Strengthening individual performance
61

A. 3 myths of strengths and weaknesses B. Signs of strengths C. 3 components of strengths D. Managing around weaknesses Lifting the performance of others A. Psychological states and positive influence B. 4 questions that should guide our actions
61

i. What result do I want to create?
61

ii. What would my story be if I were living the values I expect of others?
61

iii. How do others feel about this situation?
61

iv. What are the 3+ strategies that I could use to accomplish my purpose for this situation?
61

Conclusions
61

» KORN FERRY COMPETENCIES
61

Develops talent | Drives engagement | Drives vision and purpose
61

COMMUNICATION
62

Becoming a Better Communicator
63

Jennifer Coonce — Assistant Professor of Professional Practice in the Department of Management at the Spears School of Business at Oklahoma State University
63

Why is it easier to communicate with some people than others? This practical, skill-building session explores that question and introduces a proven system for improving communication by focusing on behavior — not just personality.
63

Participants will learn the concept of versatility—the ability to make small, intentional behavioral adjustments to better connect with others. By applying this approach, you can reduce interpersonal tension, build stronger working relationships, and increase the support and respect you receive at work.
63

Through hands-on tools and techniques, you’ll gain the skills to communicate more clearly, confidently, and effectively in any setting.
63

OUTCOMES
63

• Better overall performance
63

• Manage conflict more effectively
63

• Promotion potential
63

• Lead a team more effectively
63

• Impact engagement of direct reports
63

• Earn trust faster and be more helpful to peers
63

• Build stronger relationships
63

• Work well within a team
63

• Increased ability to coach others
63

Offered by the Department of Management and the Center for the Future of Work at Oklahoma State University’s Spears School of Business. Participants earn 0.3 CEUs upon completion.
63

» KORN FERRY COMPETENCIES
63

Compelling Public Speaking for Leaders: Presentation Skills Development
64

Maribeth Kuzmeski, Ph.D. — Clinical Assistant Professor for the School of Marketing and International Business in the Spears School of Business at Oklahoma State University
64

and
64

Jerry Rackley — Executive-in-Residence for the Department of Marketing in the Spears School of Business at Oklahoma State University
64

Participants will develop the confidence and skills to deliver persuasive presentations in any setting—whether leading a team meeting, pitching an idea, or speaking at a conference.
64

WHAT YOU’LL LEARN:
64

Structure presentations for clarity, impact, and engagement
64

Use tone, body language, and movement to enhance delivery
64

Read and respond to audience cues in real time
64

Build confidence and improve leadership presence
64

Gain quicker buy-in through clear, persuasive communication
64

CEUs: Participants earn 0.3 to 0.6 Continuing Education Units (CEUs) upon completion.
64

SEMINAR OUTLINE
64

I.
64

II. III.
64

VI.
64

» KORN FERRY COMPETENCIES
64

Editing and Proofreading
65

Kim McCrackin — Coordinator of the Learning Services Center and Instructor of Business Communications at Oklahoma State University-Tulsa
65

It’s true! Some of those grammar and punctuation rules you learned in school have changed. You may be won- dering: Where do I put my punctuation marks? Am I using this word correctly? Are there two spaces after a period in a sentence or only one?
65

These questions and more will be answered in this seminar. Kim presents a fresh look at new rules and revis- its some of the old ones that you may have forgotten. She focuses on presenting you with simple methods of understanding and remembering rules for complicated topics, such as when to use who and whom. Kim will also discuss the importance of correctness and professionalism in your business writing and will guide you through proofreading strategies for improved business communication.
65

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon completion of this seminar.
65

SEMINAR OUTLINE
65

I.
65

Punctuation
65

II.
65

A. Need for commas B. Proper use of apostrophes C. Placement of punctuation Sentence rules A. Myths and changes B. Ending sentences with prepositions C. Beginning sentences with and, but,
65

however, and because
65

III.
65

D. Spacing after sentences
65

Pronouns
65

A. Me, myself and I B. Who and whom C. Each and every D. That
65

IV. Numbers
65

A. Ordinal vs. cardinal numbers B. Writing dates C. Writing time
65

V. Word choice
65

VI.
65

A. Confusing pairs (such as affect/effect) B. Repetition C. Wordiness D. Professionalism Proofreading
65

A. Misspelled words B. Typographical errors C. Strategies to eliminate errors
65

» KORN FERRY COMPETENCIES
65

Business insight | Communicates effectively | Develops talent | Interpersonal savvy | Nimble learning | Demonstrates self-awareness | Self-development
65

Executive Presence: Overcoming Fear and Building Confidence
66

Andrew L. Urich, Ph.D. – Associate Professor of Management, Chair and Director of Student Development, Eastin Center for Career Readiness in the Spears School of Business at Oklahoma State University
66

This seminar helps professionals build and communicate executive presence through strong language, confident body language, and the ability to lead in unpredictable situations. Participants will learn how to project credibility, influence others, and inspire trust—core traits of effective executive leaders.
66

Presented by the Department of Management and the Center for the Future of Work, Spears School of Business, Oklahoma State University
66

CEUs: 0.3 Continuing Education Units (CEUs) awarded
66

SEMINAR OUTLINE
66

» KORN FERRY COMPETENCIES
66

Fine-Tuning Your Business Writing
67

Kim McCrackin — Coordinator of the Learning Services Center and Instructor of Business Communications at Oklahoma State University-Tulsa
67

This seminar will teach you such skills as organization, consistency, and punctuation to achieve clarity and accuracy in your writing. It will help you reacquaint yourself with some of the essential rules of writing and provide you with some new pointers that will improve the overall readability of your business documents. Remember that accuracy and atten- tion to detail in your writing could reflect on you and/or the company for which you work and may also determine what people will read and what they will not.
67

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon completion of this seminar.
67

SEMINAR OUTLINE
67

I.
67

II.
67

III.
67

IV.
67

Constructing clear sentences
67

A. Limiting sentence content B. Eliminating unnecessary words C. Emphasizing by type of sentence Composing powerful paragraphs
67

A. Including what is needed B. Moving the message forward C. Connecting ideas Emphasizing points effectively A. Identifying what is most important B. Positioning and spacing C. Using mechanical devices Communicating correctly
67

A. Commas B. Semicolons C. Colons D. Apostrophes
67

» KORN FERRY COMPETENCIES
67

Business insight | Communicates effectively | Develops talent | Interpersonal savvy | Nimble learning | Demonstrates self-awareness | Self-development
67

Improving Presentation Skills: Making a Powerful Impact
68

Kim McCrackin — Coordinator of the Learning Services Center and Instructor of Business Communications at Oklahoma State University-Tulsa
68

Good presentation skills play an important role in any successful career and are necessary at every career stage from entry-level positions to upper management. In this seminar, you will first learn about the primary features of presenting, including preparation, organization, audience rapport, and delivery and reducing fear of speaking in front of others.
68

We will also look at the proper use and design of visual aids and focus on the basics of creating multimedia presentations using PowerPoint slides. The use of such visual technology will assist you in creating presentations that your listeners will notice but will understand and remember.
68

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon completion of this seminar.
68

SEMINAR OUTLINE
68

I.
68

Getting ready to speak
68

A. Importance of effective presentations B. Know your presentation purpose C. Analyze your audience makeup (who they
68

are and what they need to learn)
68

D. Gain situational awareness
68

E. Make a good first impression
68

F. Establish credibility
68

G. Overcome nervousness
68

H. Build confidence
68

I. Know your introduction
68

II. Organizing content and perfecting delivery
68

A. Connect with your audience B. Refine vocal delivery C. Using non-verbal cues effectively D. Strategically organize content E. Maintain your audience’s attention
68

F. Know your conclusion
68

III. Dealing with difficult situations
68

IV.
68

A. Dealing with difficult audience personalities B. Managing conflict C. Responding to questions Incorporating visual aids
68

A. Selecting appropriate and effective visuals B. Organizing and formatting content in
68

PowerPoint
68

C. Creating an attractive appearance in
68

PowerPoint
68

» KORN FERRY COMPETENCIES
68

Business insight | Communicates effectively | Demonstrates self-awareness | Develops talent | Interpersonal savvy | Nimble learning | Self-development
68

Leveraging Social Styles and Versatility to Improve Negotiations and Decision Making
69

Jennifer Coonce — Assistant Professor of Professional Practice in the Department of Management at the Spears School of Business at Oklahoma State University
69

This advanced communication session builds on behavioral insights to improve collaboration, adaptability, and influence in the workplace. Participants will learn how to identify different social styles, interpret behavioral cues, and adjust their own style to communicate more effectively.
69

The session explores how various styles approach decision-making and how to tailor your communication to build trust and support. A key focus is on versatility—the skill of flexing your behavior to connect with a wider range of people through emotional intelligence and situational awareness.
69

Ideal for professionals seeking to strengthen workplace relationships and lead with greater impact.
69

OUTCOMES
69

• Earn trust faster and be more helpful to peers
69

• Build stronger relationships
69

• Work well within a team
69

• Increased ability to coach others
69

• Better overall performance
69

• Manage conflict more effectively
69

• Promotion potential
69

• Lead a team more effectively
69

• Impact engagement of direct reports
69

Through practical insights and behavior-based models, this course equips individuals to become more persuasive, adaptive, and empathetic communicators in diverse settings.
69

Offered by the Department of Management and the Center for the Future of Work at Oklahoma State University’s Spears School of Business. Participants earn 0.3 CEUs upon completion.
69

» KORN FERRY COMPETENCIES
69

Mental Wellness: Creating Mental Wellness Literacy
70

Marjorie A. Erdmann, Ph.D. — Director, Center for Health Systems Innovation, Lecturer at Spears School of Business and College of Osteopathic Medicine
70

Work is a powerful contributor to our mental wellness. More and more employers are embracing their role in the mental wellness of their employees to achieve a high performing workforce, especially in the face of our current national mental health crisis. What is often not addressed is instilling a basic literacy of mental health and brain functioning and teaching methods to communicate about mental health. In this workshop we aim to gain a collective language and framework for mental health, important realizations about how our brains work, and provide tips to discuss and manage mental health in the workplace.
70

» KORN FERRY COMPETENCIES
70

Communicates effectively | Demonstrates self-awareness | Interpersonal savvy | Instills Trust | Self-development
70

Networking and Building Profitable Relationships
71

Andrew L. Urich, Ph.D. — Associate Professor of Management, Chair and Director of Student Development, Eastin Center for Career Readiness in the Spears School of Business at Oklahoma State University
71

This engaging seminar helps you build the confidence, presence, and people skills needed to thrive in any business setting. Through vivid examples and thought-provoking insights, you’ll learn how to form meaningful connections, navigate difficult personalities, and create opportunities for success.
71

WHAT YOU’LL LEARN:
71

Build confidence and overcome fear
71

Understand the science of success and likeability
71

Network effectively and create emotional connections
71

Handle irrational people and challenging situations
71

Recognize and act on opportunities
71

Presented by the Department of Management and the Center for the Future of Work, Spears School of Business, Oklahoma State University
71

CEUs: 0.3 to 0.6 Continuing Education Units (CEUs) awarded
71

SEMINAR OUTLINE
71

I.
71

» KORN FERRY COMPETENCIES
71

Professional Business Email Writing and Etiquette
72

Kim McCrackin — Coordinator of the Learning Services Center and Instructor of Business Communications at Oklahoma State University-Tulsa
72

The modern workplace is driven by new technologies, a rapidly changing economy, and the need to communicate with different audiences from all over the globe. Writing, specifically email, is the medium that conducts much of this business and connects the modern world. With email being the dominant form of business communication, business professionals must learn and practice proper email etiquette.
72

This seminar will discuss the advantages of using email in the work environment and how to write these messages to maximize effectiveness and efficiency. You will also learn how to avoid common pitfalls of email use that can quickly turn your writing efforts into wasted time. Using the proper techniques and following a few basic guidelines, you will discover how to use email to simplify your work communication and communicate your message.
72

SEMINAR OUTLINE
72

I.
72

Introduction
72

II.
72

A. Importance of professionalism in emails B. Advantages and disadvantages of email C. When email should be used Professional email characteristics
72

A. Formal vs. informal tone B. Word selection C. Appearance D. Correctness
72

III. Organization and content
72

A. Subject line B. Salutation and closing C. Opening, body, conclusion D. Graphic highlighting E. Replying and attachments
72

IV. Dangers of email
72

A. Loss of privacy B. Ethical issues
72

» KORN FERRY COMPETENCIES
72

Business insight | Communicates effectively | Develops talent | Interpersonal savvy | Nimble learning | Demonstrates self-awareness | Self-development
72

Speaking Beyond Words: Mastering Body Language & Tone for Real Communication Impact
73

Maribeth Kuzmeski, PhD — Clinical Assistant Professor for the School of Marketing and International Business in the Spears School of Business at Oklahoma State University
73

Most communication programs focus on what to say. But research shows that words account for only a small fraction of how our messages are actually received. In this powerful session, we shift the focus from scripts and sentences to the real drivers of influence: body language, tone, posture, presence, and emotional delivery
73

Designed for leaders, managers, high-potential talent, sales professionals, HR/L&D teams, and client-facing roles, this session reveals how others form judgments about confidence, credibility, and trust before the first sentence is even processed. Participants will learn how to align their physical presence and vocal tone with their message to lead with clarity, authority, and authenticity. This is not a “what to say” workshop - it’s a masterclass in how to show up.
73

OUTCOME
73

Participants will leave with actionable strategies to:
73

· Command the room through posture, eye contact, and energy
73

· Use tone to convey conviction, empathy, urgency, or inspiration
73

· Prepare for high-stakes conversations by rehearsing presence, not just words
73

· Build trust and influence in leadership, sales, and client communication
73

If you want your message to be heard, you must first be felt.
73

» KORN FERRY COMPETENCIES
73

Communicates effectively | Instills trust | Drives engagement | Demonstrates self-awareness
73

Strengthening Your Network: Enhancing Professional Relationships
74

Matthew Bowler, Ph.D. — Director of the MBA Program and Associate Professor of Management in the Spears School of Business at Oklahoma State University
74

The key to a properly structured professional network lies in the types of relational ties that we have and can develop. This seminar will demonstrate the importance of relationships in building your career, emphasize the benefits of a properly structured professional network, and examine how to develop the right types of relationships with the right kinds of people.
74

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon completion of this seminar.
74

SEMINAR OUTLINE
74

I.
74

Introduction
74

A. Value of a professional network B. It’s a small world
74

II. Network basics and assessment
74

III.
74

A. How it works B. Forms of relations C. Assessing your network Types of relationships and their value
74

A. Having a broker B. Being a broker
74

IV. How to develop and manage relationships
74

V. Knowledge of networks
74

VI.
74

A. Do you know what you think you know? B. Who is connected to whom? C. Using what you know Conclusion
74

A. Pitfalls B. Summary
74

» KORN FERRY COMPETENCIES
74

Develops talent | Interpersonal savvy | Builds networks | Self-development
74

Words at Work: Business Writing for Success
75

Kim McCrackin — Coordinator of the Learning Services Center and Instructor of Business Communications at Oklahoma State University-Tulsa
75

Business professionals who can prepare effective business documents make a great first impression. This seminar will teach you the writing skills and techniques to communicate information clearly, concisely, and conscientiously.
75

In addition to good writing, you will also learn persuasive, effective writing techniques that will create an impact through your selection of words and style. You will quickly discover that right words can make a difference in the way your mes- sage is received. The seminar also will show characteristics necessary to achieve your writing goals in particular types of business documents.
75

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon completion of this seminar.
75

SEMINAR OUTLINE
75

I. Adapting your words
75

II.
75

A. Using familiar words B. Selecting strong, vigorous words C. Applying concrete, precise language D. Using gender-neutral words Building business relationships
75

III.
75

A. Developing “you” view B. Expressing yourself positively C. Singling out the reader D. Doing more than is expected E. Being sincere Selecting words cautiously
75

A. Reducing technical words and acronyms B. Using slang and clichés sparingly C. Avoiding words that stereotype D. Resisting tendency to be formal E. Eliminating rubber-stamp phrases
75

F. Refraining from preaching/condescending
75

IV.
75

Preparing business documents
75

A. Email and memos B. Inquiries and good-news letters C. Bad-news letters D. Persuasive letters
75

» KORN FERRY COMPETENCIES
75

Business insight | Communicates effectively | Develops talent | Interpersonal savvy | Nimble learning | Demonstrates self-awareness | Self-development
75

CUSTOMER SERVICE
76

Delivering Exceptional Customer Service: A Culture of Customer-First
77

Maribeth Kuzmeski, Ph.D. — Clinical Assistant Professor for the School of Marketing and International Business in the Spears School of Business at Oklahoma State University
77

This professional development seminar will share the principles of exceptional customer service to build a customer-fo- cused culture, embed a service mindset, and deliver exceptional service. Through this seminar, you will gain strategies for engaging customers, responding with care and empathy, and learning to address problems, and implementing service fail-safes.
77

In this seminar, emphasis will be placed on improving outcomes, including increasing customer satisfaction, giving cus- tomers reasons to return, enhancing referrals and word-of-mouth, and boosting revenue.
77

This program is sponsored by the School of Marketing and International Business and the Center for the Future of Work
77

in the Spears School of Business at Oklahoma State University. Participants earn 0.6 to 1.2 continuing education units
77

(CEUs) depending on the length of the program.
77

SEMINAR OUTLINE
77

I. Become the experience
77

II.
77

III.
77

A. Extraordinary customer experience examples B. Organization’s experience mantra Serve with empathy A. Customer service scenarios—exceptional service and common ways we fail B. Putting yourself in the customer’s shoes C. Interactive exercise and role playing Connect with respect A. Service communication scenarios: Exceptional vs. bad B. Words matter: The power of what you say C. Impactful personal greetings
77

i. Best practice communications on the phone or in person
77

ii. Developing a consistent style
77

iii. Inviting or disarming a customer interaction
77

iv. Best practice listening skills
77

v. Friendly body language
77

D. Effective written communications
77

i. Words to use in proper greetings
77

ii. Grammar review: Capitalizing, underlining, bold text. When to do what?
77

iii. Changing words to engage customers and foster better teamwork
77

iv. Communicate in writing as if the person was in front of you
77

v. Implement the 10-minute rule before communicating in a difficult situation
77

E. Interactive exercise and role playing
77

Continued on next page…
77

IV.
78

V.
78

» KORN FERRY COMPETENCIES
78

Design Thinking 101: Driving Successful Customer Relationships
79

Pearl Sumathi, Ph.D. — Assistant Professor of Practice for the Department of Management in the Spears School of Business at Oklahoma State University
79

Design Thinking is a proven problem-solving protocol that any business or individual can use to achieve outstanding results and create a competitive advantage. IBM’s Design Thinking Practice produced an ROI of 301% (“The Total Economic Impact™ of IBM’s Design Thinking Practice,” 2018). Meet your clients’ internal and external needs with creative and inno- vative methods by using Design Thinking.
79

This seminar is a unique opportunity to learn the Design Thinking process and explore ways to connect with your real world of work. No matter which part of the organization you are in, you can use this framework to achieve measurable success with your clients.
79

At the end of the seminar you will be able to:
79

• Understand the different phases of Design Thinking • Obtain prime industry examples where Design Thinking was successfully used • Practice Design Thinking through a hands-on group activity • Identify or commit to an area of your work where you can deploy this framework • Formulate tips to use this framework in your area of work
79

This seminar can be delivered as a face-to-face session or as a webinar with seminars lasting up to three hours. This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon completion of the seminar.
79

» KORN FERRY COMPETENCIES
79

Manages ambiguity | Collaborates | Communicates effectively | Manages complexity | Customer focus | Develops talent | Drives engagement | Cultivates innovation | Strategic mindset
79

Sales Magnetism! Lead Customers to a Decision Through Proving Your Undeniable Value
80

Maribeth Kuzmeski, Ph.D. — Clinical Assistant Professor for the School of Marketing and International Business in the Spears School of Business at Oklahoma State University
80

Sales Magnetism! is a process to attract and lead customers to a decision that is right for them, not to sell in a traditional manner. It is founded upon a company’s intrinsic benefits, strategic development of relationships, and passion for exposing its unique culture. The result is a decision by the customer to buy, continue to buy, and become a vocal fan-fueled by the use of your magnetic opportunities to create an ongoing magnetic attraction.
80

This workshop is sponsored by the School of Marketing and International Business and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.1 to 0.6 continuing education units (CEUs) upon completion of this seminar.
80

The Sales Magnetism! Motto: If we have what you want, we will never “sell” you anything.
80

SEMINAR OUTLINE
80

I. Magnetism! Part 1: Sharing, not selling proof points
80

A. Recognizing the significant value proof points in the firm. B. Methods for introducing and discussing significant value proof points in every new customer interaction. C. Methods for reminding current customers of your significant value proof points. D. Identifying and overcoming objections before they are voiced by the customer. E. Active learning exercise: Identify magnetic opportunities through use of your proof points.
80

II. Magnetism! Part 2: It’s about the people
80

A. Where is the memorable customer connection being made? B. Enhancing relationships through maximizing key connection points. C. Opening lines to engage all customers. D. Active learning exercise: Identify magnetic opportunities within your customer relationships.
80

III. Magnetism! Part 3: Understanding and utilizing your competitive advantage
80

A. Recognizing the elements that make up your competitive advantage and why. B. Strategies for mixing in your competitive advantage and highlighting the obvious benefits for customers. C. Identifying opportunities to leverage your advantages through asking powerful questions. D. Active learning exercise: Identify magnetic opportunities through your advantages.
80

IV. Magnetism! Part 4: Stand out companies have stand-out messaging
80

A. Words you use matter. B. Connecting your words with what the customer desires and their preconceived objections. C. Specific value words that engage. D. Active learning exercise: Identify magnetic opportunities through your use of stand-out words.
80

» KORN FERRY COMPETENCIES
80

Communicates effectively | Customer focus | Drives results | Persuades
80

Customer Service Excellence Training Program
81

stacy tomas, Ph.D. . — Associate Professor of Professional Practice in the School of Hospitality and Tourism Management at Oklahoma State University
81

or
81

Steven West — Professor of Professional Practice at Oklahoma State University
81

The Customer Service Excellence Training Program is a comprehensive initiative designed to elevate guest interactions and strengthen the skills of all customer-facing employees across the organization. This program focuses on customer service best practices, enhancing the quality of guest experiences, and establishing a consistent foundation of organizational knowledge at all customer-facing locations.
81

Through a structured, multi-phase approach, the program integrates collaborative research, tailored content development, hands-on training, and ongoing evaluation to create lasting, measurable improvements in service delivery.
81

CONTENT DEVELOPMENT PROCESS
81

Phase 1: Faculty leads facilitate a combination of both virtual and in-person conversations with Cultural and Economic Development leaders, Human Resources, site managers and customer-facing employees.
81

Duration: 4-6 weeks
81

Phase 2: Development and approval of training structure and content. This will include topics, logistics, locations, timeline, target audience, materials, including manuals (participant, train-the-trainer), worksheets and activities.
81

Duration: 4-6 weeks
81

Phase 3: Training rollout to all current customer-facing employees.
81

Duration: 6-7 trainings facilitated over 2-3 months
81

Phase 4: Program evaluation and follow-up.
81

Duration: Includes pre and post-evaluation with a 3 and 6 month follow up assessment
81

» KORN FERRY COMPETENCIES
81

Strategic Mindset | Decision Quality | Drives Engagement | Interpersonal Savvy | Demonstrates Self-Awareness
81

DIVERSITY AND INCLUSION
82

Achieving Inclusion Amidst Unconscious Bias, Microaggressions, and Polarized Positions
83

Alexis Smith Washington, Ph.D. — Spears School of Business Senior Inclusion Officer, Associate Professor of Management and William S. Spears Chair of Business Administration
83

Grounded in research from psychology, organizational behavior, and behavioral economics, this workshop examines unconscious bias, microaggressions, and group polarization. Participants will learn to identify these hidden dynamics and gain practical tools to foster greater understanding, inclusion, and collaboration in diverse teams.
83

WHAT YOU’LL LEARN:
83

Understand the science behind unconscious bias and group polarization
83

Identify and address microaggressions in everyday interactions
83

Apply practical tools to build inclusive and cooperative workplace cultures
83

Presented by the Department of Management and the Center for the Future of Work, Spears School of Business, Oklahoma State University
83

CEUs: 0.1 or 0.4 Continuing Education Units (CEUs), based on seminar length
83

SEMINAR OUTLINE
83

I.
83

» KORN FERRY COMPETENCIES
83

Inclusive Leadership: Undoing Unconscious Bias and Emphasizing Empathy
84

Alexis Smith Washington, Ph.D. — Spears School of Business Senior Inclusion Officer, Associate Professor of Management and William S. Spears Chair of Business Administration
84

Most informed leaders have learned about unconscious bias and heard that everyone has it. So, what does a conscious leader do to navigate the pitfalls of unconscious biases, and more importantly, recognize the barriers preventing their team from reaching it’s full potential? Wake up!
84

The goal of this session is learning, which is the key to inclusive cultures. Learning allows us to become more curious, more reflective of our own tendencies, and open to seeing the world around us. Leaders today face new, dynamic and powerful challenges in bringing together and motivating people in their teams and organizations. This take more than brains and brawn — this takes deep and radical empathy, which is a practice that requires not only taking the perspectives of others but also taking action to create positive change.
84

In this session, we will undertake the following:
84

• Examine our unconscious biases as well as the more conscious ones, • Uncover how radical empathy equips leaders with self-awareness and social competence, • Learn the psychosocial foundations of inclusive leadership and, • Practice the tools and methods that inclusive leaders can use to build their teams.
84

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.1 or 0.4 continuing education units (CEUs) depending on the length of the seminar.
84

SEMINAR OUTLINE
84

I. Diversity management 101
84

A. Diversity does not equal inclusion
84

B. Individual and organizational barriers to
84

inclusion
84

II.
84

Emotional intelligence underpinnings of inclusive leadership
84

A. Empathetic perspective: Taking as an
84

avenue to inclusion
84

B. Individual solutions to unconscious bias
84

C. Creating inclusive cultures
84

» KORN FERRY COMPETENCIES
84

Attracts top talent | Values differences | Drives engagement | Interpersonal savvy | Demonstrates self- awareness | Build effective teams
84

INNOVATION
85

Becoming an Agile Learner
86

Marc Tower, Ed.D. — Assistant Dean, Innovation Education and Growth, Spears School of Business and Associate Professor of Professional Practice, School of Entrepreneurship
86

Industry 4.0 is here, and it’s bringing a wealth of radical innovation, connectivity, and opportunity. Technological innova- tions have forever changed how we communicate, collaborate, and learn. Just about every business model in existence today, will be transformed and those who are not able to adapt may be left behind.
86

As organizations evolve and adapt, employees have to as well. The need to become an agile learner has never been higher and in this workshop, participants will learn how to develop the mindset and skill set in order to do just that. Agile learners are not only able to keep up, but they can drive innovation and change inside their organization. Developing this mindset and skill set will enable employees to enjoy a fulfilling career rich with growth and development opportunities.
86

Participants will learn at a high level the innovations and advancements that are anticipated in the coming years with Industry 4.0. Participants will also learn effective strategies to develop as an agile learner so that they can help anticipate and drive innovation inside their organization.
86

Workshop length: Three to four hours
86

SEMINAR OUTLINE
86

I.
86

II.
86

Industry 4.0
86

A. What it is, what to expect, and how it impacts you (even beyond your job) B. 3 groups who will thrive during the great restructuring: A lesson from deep work Understanding learning agility
86

A. Mindset of an agile learner B. Skill set of an agile learner
86

III. Becoming and agile learner in any role
86

» KORN FERRY COMPETENCIES
86

Manages ambiguity | Nimble learning | Manages complexity | Global perspective | Manages conflict | Situational adaptability | Being resilient | Cultivates innovation | Demonstrates self-awareness | Values differences | Self-development | Resourcefulness
86

Creativity Tools for Left-Brain Thinkers
87

Kyle Eastham — Lecturer of School of Entrepreneurship in the Spears School of Business at Oklahoma State University
87

Ever get stuck trying to come up with new ideas? I know, me too. But there’s hope! If you can follow a checklist or recipe, you can generate lots of ideas with these step-by-step tools you can use to solve problems at work. Even if you think you’re not very creative! Perfect if you need ideas to recruit/retain employees, craft a marketing message, attract more customers, new product development, or generate ideas for your kids’ school fundraiser. More ideas equals more options. Fun, hands-on workshop!
87

People will laugh. They will participate. They will learn tools they can use immediately. We’ll use the group’s own work challenges and guide them to generate creative ideas in real time. Even people who think they’re not creative will learn a proven process they can repeat over and over (and teach to their employees). Great problem-solving tools if you’re stuck trying to think of new ideas, new approaches
87

» KORN FERRY COMPETENCIES
87

Situational adaptability | Being resilient | Cultivates innovation | Demonstrates self-awareness | Values differences | Self-development | Resourcefulness | Collaboration
87

SEMINAR OUTLINE
87

I. II.
87

Creativity practice 10 Blocks to Creativity
87

III. Five Things Needed to be Creative
87

IV.
87

Half of Eight
87

V. Takeover Time Tool
87

VI.
87

Best Bad Idea Tool
87

VII. SCAMPER Tool VIII. Excursion Tool
87

Critical Thinking: Think Different and Think Better
88

Andrew L. Urich, Ph.D. — Associate Professor of Management, Chair and Director of Student Development, Eastin Center for Career Readiness in the Spears School of Business at Oklahoma State University
88

With a focus on mindset and practical application, the session challenges participants to question assumptions, fight bureaucracy, and unlock their creative potential. Attendees will leave with tools to improve how they think, make decisions, and drive value in their organizations.
88

WHAT YOU’LL LEARN:
88

Strengthen critical thinking and decision-making skills
88

Apply creative thinking to overcome organizational barriers
88

Challenge assumptions and conventional wisdom
88

Develop a value-focused, problem-solving mindset
88

Presented by the Department of Management and the Center for the Future of Work, Spears School of Business, Oklahoma State University
88

CEUs: 0.3 or 0.6 Continuing Education Units (CEUs), based on seminar length
88

SEMINAR OUTLINE
88

I.
88

II.
88

IV.
88

» KORN FERRY COMPETENCIES
88

LEADERSHIP
89

Authentic Leadership: Know Thyself to Lead Thy Team
90

Aaron Light, MBA — Assistant Professor of Professional Practice, Eastin Fellow
90

Can you think of a manager you have worked for that you were not able to connect with? Or did something damage trust with you or others on the team? Can you think of a manager you have worked for who practiced what they preached? Who demonstrated courage by making the difficult decisions that were the right decisions?
90

Out of the two descriptions listed above, which one sounds more like a leader? If you have not had the opportunity to work for the person in the second description, now is your opportunity to become that person.
90

In this workshop, we will focus on the components of Authentic Leadership as developed by Harvard Professor Bill George and how this leadership philosophy is more crucial than ever before. We will also explore some of Dr. Brene Brown’s work around values and trust and Margaret Heffernan’s work around decision-making as it relates to Authentic Leadership. Participants will take away an understanding of the four components and how they can begin incorporating authentic leadership into the daily interactions with their team, colleagues, and customers.
90

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon completion of this seminar.
90

SEMINAR OUTLINE
90

I.
90

Case for Authentic Leadership
90

II. Review of the 4 components
90

A. Component 1: Self-awareness
90

i. Know thyself
90

ii. Determining personal values
90

B. Component 2: Relational transparency
90

i. Putting your values to practice
90

ii. Building trust through BRAVING
90

iii. The marble jar
90

C. Component 3: Balanced processing
90

i. Margaret Heffernan’s “Dare to disagree”
90

ii. Creating a balanced process for a
90

current project
90

iii. Understanding the impact of bias
90

D. Component 4: Internalized moral perspective
90

i. Why courage is so hard
90

ii. Sticking to your values under pressure
90

iii. Long-term impact
90

III.
90

Your Authentic Leadership action plan
90

» KORN FERRY COMPETENCIES
90

Cultivates innovation | Decision quality | Develops talent | Drives engagement
90

Building Accountability as a Leader
91

Pearl Sumathi, Ph.D. — Assistant Professor of Practice for the Department of Management in the Spears School of Business at Oklahoma State University
91

As a manager, you are called to do different things with agility and precision ranging from setting strategy to driving execution. A key skill that is often neglected or not mastered among managers is the ability to hold your team account- able for their work outcomes. In a study in Harvard Business Review, 46 percent of high-level managers were rated poorly on their ability to hold others accountable (2010). Fostering accountability is an art. It calls for a cultural shift and encompasses a set of behaviors that are inter-connected. Being accountable increases employee motivation, which in turn influences their ability to meet commitments successfully.
91

In this seminar you will learn to systematically implement the accountability framework (RASE) in your teams:
91

• Relinquish authority: Learn to give up control in areas that often debilitate your direct reports in performing
91

their roles.
91

Delegate areas that your direct reports are responsible for owning and managing.
91

• Assign responsibility:
91

Set clear goals to be accomplished as part of an overall performance agreement and how success will
91

• Set goals:
91

be measures
91

Empower your team to manage tasks and deliverables while ultimately holding them
91

• Execute accountability:
91

accountable for the outcomes.
91

During the seminar, you will:
91

• Discuss the dynamics of accountability • Examine the four phases of the accountability framework (RASE) with real-time examples • Develop a consolidated approach to execute accountability among their teams (only for full-day workshops) • Complete an individual 90-day action plan to implement the RASE framework
91

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 to 0.6 continuing education units (CEUs) depending on the length of the program.
91

» KORN FERRY COMPETENCIES
91

Collaborates | Communicates effectively | Manages complexity | Develops talent | Directs work | Drives engagement | Cultivates innovation | Drives results | Strategic mindset
91

Developing an Agile Workforce
92

Abbey Davis, Ph.D. — Lecturer, Spears School of Business
92

Industry 4.0 is here, and it’s bringing a wealth of radical innovation, connectivity, and opportunity. Technological inno- vations has forever changed how we communicate, collaborate, and learn. Just about every business model in existence today, will be transformed and those who are not able to adapt, may be left behind.
92

As organizations evolve and adapt, leaders need to be preparing and developing their employees as well. The need to develop a team of agile learners has never been higher and in this workshop, participants will learn how to foster a mindset of learning agility with their teams. Teams of agile learners can not only keep up, but they can help identify and drive innovation. Leaders who are able to foster and develop an agile mindset and skill set in their teams, will be those who lead us to the next phase of Industry 4.0.
92

Participants will learn about the innovations and advancements that are anticipated in the coming years with Industry 4.0. Participants will also learn effective strategies to develop as an agile learner so that they can help anticipate and drive innovation inside their organization, and develop this skill set with their teams. Workshop length can be four to six hours.
92

SEMINAR OUTLINE
92

I.
92

II.
92

III.
92

IV.
92

Industry 4.0
92

A. What it is, what to expect, and how it impacts your team B. 3 groups who will thrive during the great restructuring — a lesson from deep work Understanding learning agility
92

A. Mindset of an agile learner B. Skill set of an agile learner Developing agile learners A. Beginning with a belief in human potential B. Lesson from growth mindset and deliberate practice C. Scheduled planning and development sessions Developing as an agile leader
92

» KORN FERRY COMPETENCIES
92

Manages Ambiguity | Nimble Learning | Manages Complexity | Global Perspective | Manages Conflict | Situational Adaptability | Being Resilient | Cultivates Innovation | Demonstrates Self-Awareness | Values Difference | Self-Development | Resourcefulness
92

Ethics 2.0: Character and Culture
93

Andrew L. Urich, Ph.D. — Associate Professor of Management, Chair and Director of Student Development, Eastin Center for Career Readiness in the Spears School of Business at Oklahoma State University
93

This seminar focuses on raising consciousness of factors impacting ethical behavior.
93

Topics include the following:
93

• Look at bias and conflict of interest • Ingrained character traits of honesty, fairness, tolerance of ambiguity and intellectual bravery • Role of corporate culture and incentives as an influence to employee behavior • Impact of power and willful blindness in ethical decision-making and behavior
93

This seminar relies on case problems and discussions to help achieve the objectives and reinforce the concepts. Professor Urich’s seminars are designed to make you think and see things in a new way. He uses vivid examples and stories and will make you laugh.
93

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.2 or 0.3 continuing education units (CEUs) depending on the length of the seminar.
93

SEMINAR OUTLINE
93

I.
93

The traditional view of unethical behavior in business
93

II.
93

A. Health South Ethics Case The myth of the bad apple theory
93

A. Willful blindness
93

i. Case discussion 1
93

III.
93

Elements of character
93

A. Degree of honesty
93

i. Case discussion 2
93

B. Fairness
93

i. Case discussion 3
93

C. Role of fear in ethical conduct
93

D. Role of social proof
93

E. Tolerance of ambiguity
93

IV. Organizational culture = organizational
93

character
93

A. Character at Amazon
93

i. Case discussion 4
93

B. The Stanford Prison Experiment
93

C. Culture drives behavior
93

D. Culture comparison: Hospitals and
93

airplanes
93

E. Your culture is your why
93

F. Lessons from multiple industries
93

V.
93

Summary of concepts and conclusion
93

» KORN FERRY COMPETENCIES
93

Balances stakeholders | Courage | Drives vision and purpose | Directs work | Ensures accountability | Instills trust
93

Ethics Awareness: Managing for an Ethical Workplace
94

Andrew L. Urich, Ph.D. — Associate Professor of Management, Chair and Director of Student Development, Eastin Center for Career Readiness in the Spears School of Business at Oklahoma State University
94

Awareness is the key to making ethical decisions and ethical behavior. Self-awareness and self-reflection provide recog- nition of potential pitfalls and help us navigate ethical challenges. In addition to heightening awareness, we will look at the main causes of unethical behavior and specific management practices to reduce or eliminate problems. This seminar relies on cases and discussions to help achieve the objectives and reinforce the concepts.
94

Professor Urich’s seminars are designed to make you think and to see things in a new way. He uses vivid examples and stories and will make you laugh. This seminar was developed in conjunction with a Fortune 500 company to which Professor Urich presented it corporate-wide to more than 3,000 employees. It has been embraced by corporations that wish to maintain their high ethical standards during the challenging times ahead.
94

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.2 or 0.3 continuing education units (CEUs) depending on the length of the seminar.
94

SEMINAR OUTLINE
94

I.
94

Introduction
94

II.
94

A. Current state of corporate ethics B. Knowing what’s right Elements of ethical thinking A. Wishful blindness B. Disproving the bad apple theory C. Managing for an excellent reputation D. Do ethics change with the times? E. Ethics and young people
94

F. Doing the right thing: Case problem
94

III.
94

G. Benefits of an ethical organization Causes of unethical behavior
94

A. It’s easier not to be ethical
94

i. Easier to do what’s convenient
94

ii. Easier to win if you cheat
94

iii. Strategy for ethical self-discipline
94

B. Attitudes toward the company
94

i. The manager is the messenger
94

ii. Case problem
94

C. Beliefs about the ethics of others
94

i. Group discussion (develop an ethical
94

standard)
94

ii. Projecting your views on the world
94

iii. Problems with human nature
94

D. Problems with rationalization
94

i. Examining self-interest
94

ii. Examining self-delusion
94

iii. Case problem (Bedlam Football Tickets)
94

IV. Developing an ethical decision-making
94

framework
94

A. 8-step decision criteria B. Conclusion
94

» KORN FERRY COMPETENCIES
94

Decision quality | Global perspective | Demonstrates self-awareness | Instills trust
94

Leadership by Question
95

Matthew Bowler, Ph.D. — Director of the MBA Program and Associate Professor of Management in the Spears School of Business at Oklahoma State University
95

Participants will learn to:
95

Recognize the difference between leading with statements vs. questions
95

Use questions to guide individuals, teams, and meetings
95

Craft thoughtful, well-timed questions in face-to-face, written, and virtual settings
95

Encourage others to ask meaningful questions in groups and meetings
95

Build social power, foster creativity, and develop future leaders through questioning
95

BENEFITS
95

Participants will leave with practical strategies to lead more effectively by engaging others through questions —building consensus, commitment, and collaboration. They will also be better equipped to help others grow as leaders by modeling a question-based leadership style.
95

Presented by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University.
95

SEMINAR OUTLINE
95

I.
95

IX.
95

» KORN FERRY COMPETENCIES
95

Leading Change/Change Management
96

Matthew Bowler, Ph.D. — Director of the MBA Program and Associate Professor of Management in the Spears School of Business at Oklahoma State University
96

Change is pervasive. Change is challenging. With the correct formula for leading and managing change, change can be exciting and profitable. This seminar introduces participants to the complexities and processes of change from the individual to the industry level. Change can come in the form of growth, restructuring, mergers, divestitures, and re-en- gineering. After attending this seminar, participants will understand how change affects individuals, departments, and companies. Participates will receive tools for assessing change readiness, planning for change, implementing a change process, dealing with resistance to change, and evaluating change initiatives.
96

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.4 continuing education units (CEUs) upon completion of this seminar.
96

SEMINAR OUTLINE
96

I.
96

II.
96

III.
96

Definition of types of change
96

A. Innovation of products, services, and processes B. Being the change C. Why change is tough A blueprint for implementing change
96

A. Developing a change team B. Creating and selling a change vision C. Overcoming barriers and resistors Creating a change based culture
96

A. Positive urgency B. Empowering employees C. Change as the norm
96

» KORN FERRY COMPETENCIES
96

Cultivates innovation | Builds networks | Persuades | Plans and aligns | Strategic mindset | Builds effective teams
96

Leading Through Turmoil
97

Alexis Smith Washinton, Ph.D. — Assistant Professor of Management in the Spears School of Business at Oklahoma State University
97

Turmoil—either within or outside of an organization—is marked by intense stress, uncertainty, complexity, and disruption. Highly uncertain environments require leaders to think and behave in ways that may be unfamiliar or uncomfortable.
97

Intended for anyone in managerial or leadership roles, this seminar covers topics and actions that are effective in times of turmoil. Learning objectives include the following:
97

• Learn how to identify and prioritize potential crises • Learn the benefits and strategies for contingency planning • Understand the different types of crises • Learn four rules of leading in turmoil
97

Upon completion of Leading Through Turmoil, you will be able to:
97

• Identify potential problematic situations before they become full-blown crises • Develop contingency plans for foreseen and unforeseen sources of turmoil • Adjust their leadership practices to situations marked by high levels of uncertainty and stress
97

Approximately three hours, this seminar includes leadership-style self-assessment and a survey of risk-taking. Longer sessions can include a role-playing exercise of a crisis situation.
97

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon completion of this seminar.
97

SEMINAR OUTLINE:
97

I. II.
97

III.
97

IV.
97

What could go wrong?
97

Taking stock of potential perils:
97

One ounce of
97

Avoiding the avoidable:
97

prevention… Contingency planning: Prepare today for tomorrow’s problems
97

Crisis recognition: Where there’s smoke,
97

there’s fire
97

V.
97

VI.
97

Leadership: Preventing a bad situation from becoming worse
97

A. 4 rules of Leading in Turmoil Learning from experience: Gather lessons
97

where you find them
97

» KORN FERRY COMPETENCIES
97

Builds effective teams | Collaborates | Instills trust | Values differences
97

Leading Virtually
98

Raj Basu, Ph.D. —Associate Professor, Department of Management in the Spears School of Business at Oklahoma State University
98

With change comes opportunity. That has never been truer when it comes to today’s workforce. Remote work has required corporate leaders to change how they manage their employees.
98

Join Dr. Basu as he explores the advantages and challenges of the virtual work environment, provides insights about
98

how it affects employees, and illustrates what it takes to lead effective and successful teams in this new virtual setting.
98

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University.
98

SEMINAR OUTLINE
98

I. Advantages, disadvantages and challenges of managing virtually
98

II. Processes, rules, and practices for team development in a virtual environment
98

III. Influence strategies in a virtual environment IV. Goal-setting in a virtual environment
98

V. Creating organizational systems to maximize virtual team and individual performance
98

» KORN FERRY COMPETENCIES
98

Communicates effectively | Values differences | Global perspective | Builds networks | Builds effective teams | Optimizes work processes | Ensures accountability | Collaborates | Directs work
98

Leading with Fairness
99

Alexis Smith Washington, Ph.D. — Assistant Professor of Management in the Spears School of Business at Oklahoma State University
99

Outcome fairness
99

Process fairness
99

Interpersonal fairness
99

Informational fairness
99

Participants will gain a deeper understanding of why employees care about each form of fairness—and how perceptions of unfairness can negatively impact job satisfaction, performance, and retention. The session also addresses the often-overlooked consequences of treating third parties unfairly, which can damage a leader’s credibility and influence.
99

Attendees will learn how to recognize and improve fairness in their leadership practices, helping to foster trust, engagement, and a more positive workplace culture. Participants earn 0.3 continuing education units (CEUs) upon completion of this seminar.
99

Presented by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University.
99

SEMINAR OUTLINE
99

II.
99

IV.
99

V.
99

VI.
99

VII.
99

VIII.
99

XI.
99

» KORN FERRY COMPETENCIES
99

Organizational Behavior: A Practical Approach to Solving People Problems
100

Raj Basu, Ph.D.— Associate Professor, Department of Management in the Spears School of Business at Oklahoma State University
100

This seminar will help participants understand and apply organizational behavior concepts to inspire and lead cowork- ers. Participants will experience practical application, storytelling, and be involved with multiple exercises and a video that helps explain concepts. This program is geared to improve performance at all levels and is a refresher program for senior-level managers.
100

This seminar is offered by the Department of Management and the Center for the Future of Work. Participants receive 0.3 continuing education units (CEUs) for this three-hour seminar.
100

SEMINAR OUTLINE
100

I.
100

Influence and persuade
100

II. Lead ad motivate
100

III. IV.
100

Set effective goals Provide feedback
100

V. Reinforce and reward desired behaviors
100

» KORN FERRY COMPETENCIES
100

Ensures accountability | Communicates effectively | Directs work | Directs engagement | Organizational savvy | Persuades | Drives results | Instills trust | Drives vision and purpose
100

Outperforming the Competition Through Employee Engagement
101

Abbey Davis, Ph.D. - Lecturer, Spears School of Business
101

According to a recent Gallup poll, only 33% of employees are engaged at work in the United States. Their research also states that workgroups who perform in the top quartile of employee engagement, outperform bottom-quartile units by 22% in profitability and 21% in productivity. With this significant impact on bottom-line results, how can we better leverage employee engagement to drive organizational performance? In this seminar, participants will learn more about the strategic advantages employee engagement can offer and what leaders can do to foster an engaged workforce.
101

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School
101

of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon completion of
101

this seminar.
101

SEMINAR OUTLINE
101

I. What is employee engagement?
101

A. 3 types of behavior
101

i. Dysfunctional
101

ii. Compliance
101

iii. Discretionary
101

II.
101

III.
101

The business case for employee engagement
101

A. Gallup stats Introduction to behavior management A. Behaviors vs. characteristics
101

IV.
101

B. Reinforcing engaged behaviors Leadership behaviors that drive engagement A. Connection and challenge, 100% leader B. Setting expectations: Marker toss activity
101

V. Wrap-up
101

A. Discussion around start, stop and continue
101

» KORN FERRY COMPETENCIES
101

Ensures accountability | Collaborates | Communicates effectively | Develops talent | Drives engagement
101

Practicing Mindful Leadership: Cultivating Connection and Engagement
102

Abbey Davis, Ph.D. — Lecturer, Spears School of Business
102

Cultivating connection and engagement may seem more difficult than ever before. With remote work setups, constant distractions, and increased focus on maximizing productivity, finding a few minutes in the day to check-in and connect with your team may seem like an impossible feat. This doesn’t even include having the time or energy to check in on yourself.
102

During this workshop, you will walk through practices and exercises to help you reconnect with yourself, so you can, in turn, cultivate connection and engagement with others. We will spend a considerable amount of time discussing how to stay present and curious with others and will use the Korn Ferry Emotional and Social Competency Inventory to understand how we can further develop our emotional intelligence. We will learn practical ways to become better conversationalists and connect with others on a much deeper level.
102

You will learn the basics of mindfulness and determine a customized practice of mindful leadership. We will also introduce you to numerous resources and tools to engage and practice with after this workshop. You will leave this workshop feeling confident in how you manage everyday stress and distractions and, hopefully, reconnect with yourself and your team.
102

Workshop length can be three to four hours or an all-day retreat.
102

SEMINAR OUTLINE
102

I.
102

Introduction to mindfulness
102

A. What it is and isn’t
102

VIII. Connecting and staying present with ourselves
102

A. Getting curious with our thoughts
102

II. Managing stress and distractions
102

III.
102

Identifying everyday triggers
102

A. Myth of multitasking B. What we have in common with goldfish
102

IX. Connecting and staying present with others
102

A. Getting curious with others’ stories
102

X. Becoming mindful conversationalists
102

A. Are you a conversational narcissist?
102

IV. Introducing our friends metacognition and neuroplasticity
102

XI. Acknowledging and navigating discomfort
102

XII. Fostering psychologically safe teams
102

V. Getting into flow
102

VI. Know your values
102

VII. Korn Ferry emotional and social competency inventory debrief
102

» KORN FERRY COMPETENCIES
102

Demonstrates self-awareness | Manages complexity | Manages conflict | Communicates effectively | Courage | Values differences | Drives engagement | Interpersonal savvy | Being resilient
102

Servant Leadership: Serving Yourself and Others
103

Pearl Sumathi, Ph.D. — Assistant Professor of Practice for the Department of Management in the Spears School of Business at Oklahoma State University
103

Servant leadership is all about serving others and yet be able to produce transformational change leading to a legacy for extraordinary leadership. Servant leadership is a philosophy and mindset that can be incorporated into one’s leadership style through deliberate practice. Servant leadership is a proven successful framework but yet it can be a disruptive leadership model as it can challenge the traditional leadership prototypes.
103

Several authorities on servant leadership have suggested that to learn servant leadership, individuals need to undergo a journey of self-discovery and personal transformation (Page and Wong, 2000). Therefore, this seminar not only focuses on how to serving others but also enlightens on how to serve yourself before you serve others to make you a truly authentic servant leader. Come be a part of this powerful journey to learn how to lead by serving others.
103

This seminar is specifically designed for current or aspiring managers. Objectives include the following:
103

• Understand the building blocks of servant leadership. • Drive performance by empowering and developing employee. • Create self-awareness of your inherent strengths and traits to make you a successful servant-leader.
103

At the end of the seminar, participants will be able to:
103

• Understand fundamentals of servant leadership. • Build self-worth by nurturing their real potential. • Use a simple framework to develop an action plan to practice servant leadership. • Commit to one to two areas in their leadership realm where they can immediately implement the framework.
103

This seminar is offered by the OSU Department of Management and the Center for the Future of Work. Participants may earn 0.3 to 6.0 continuing education units (CEUs).
103

» KORN FERRY COMPETENCIES
103

Drives vision and purpose | Drives engagement | Collaborates
103

Shifting Gears: From Managing to Leading
104

Matthew Bowler, Ph.D. — Director of the MBA Program and Associate Professor of Management in the Spears School of Business at Oklahoma State University
104

Many experts are calling for the greater use of leadership skills in organizations. The problem is that while these skills
104

sound great, do managers have time to perform them? Managers have to deal with many immediate problems and
104

issues and this leaves them little time to lead. One big reason that managers have no time for leadership is that they
104

spend time directing and controlling employees.
104

This seminar is designed to help managers break-the-cycle by providing them with tools needed to become leaders.
104

The key is for managers to shift most of their management responsibilities to their employees, thus leaving them more
104

time to lead. Contrary to what some people believe, empowerment enhances a manager’s power by shifting the source
104

of the power from command and control to leadership. This seminar is designed to help employees move more into
104

self-leadership.
104

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears
104

School of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon
104

completion of this seminar.
104

SEMINAR OUTLINE
104

I. Management vs. leadership
104

What is the difference between the two
104

Why management is no longer enough
104

Bridging from management to leadership
104

II. Allure of toxic leaders
104

Characteristics of toxic leaders
104

Why we follow them
104

How to avoid becoming one
104

iii. Resonant leadership
104

Emotional intelligence and leadership
104

Sacrifice syndrome and renewal
104

Mindfulness, hopefulness, and compassion
104

IV. Summary and conclusions
104

» KORN FERRY COMPETENCIES
104

Cultivates innovation | Drives engagement | Interpersonal savvy | Situational adaptability
104

The Thinking Partner Advantage
105

Marc Tower, MBA, Ed.D.- ICF-ACC, Assistant Dean, Innovation Education and Growth, Spears School of Business and Associate Professor of Professional Practice, School of Entrepreneurship
105

Stephanie Phipps, Ph.D.- Assistant Professor of Professional Practice in the Spears School of Business at Oklahoma State University
105

What a structured, confidential sounding board does for an executive's decisions — and why it belongs on the org chart of risk management.
105

THE PROBLEM: DECISIONS MADE IN ISOLATION
105

The higher a leader rises, the smaller the circle of people willing to tell them the unfiltered truth. Direct reports have a stake in the answer. Peers are managing their own agendas. A board wants confidence, not confusion. Even a trusted spouse or friend can only offer so much informed perspective on a technical program review, a reorganization, or a high-stakes personnel call. The result is a quiet, common problem: senior leaders often make their most consequential decisions with the least amount of honest, unbiased input available to them.
105

WHAT A THINKING PARTNER IS
105

A thinking partner is a confidential, dedicated sounding board whose only agenda is helping the executive think more clearly — not a subordinate managing up, not a vendor with something to sell, not a friend who needs the relationship to feel good. The role is to ask the questions no one inside the organization is positioned to ask, pressure-test assumptions before they harden into decisions, and give the leader a private space to reason out loud before committing to a direction.
105

HOW IT DIFFERS FROM COACHING OR CONSULTING
105

A consultant is hired to bring an answer. A thinking partner is hired to sharpen the leader's own.
105

Coaching typically develops the leader over months. A thinking partner works the decision in front of them, this week.
105

Both have their place — but when the leader already has the expertise and simply needs a rigorous, candid second brain in the room, a thinking partner is the more direct tool.
105

WHAT IT'S WORTH TO THE ORGANIZATION
105

Faster decisions — less time spent circling a problem alone that a single focused conversation could resolve.
105

Fewer costly mistakes — blind spots and untested assumptions surfaced before they become expensive ones.
105

Better use of the leader's time — one structured conversation can replace weeks of second-guessing.
105

Protected judgment — decisions made from clarity under pressure, not from isolation or unexamined urgency.
105

The cost is modest next to the price of a single high-stakes decision made with no one in the room to challenge it. For an organization, that isn't a perk — it's risk management for the person carrying the most risk.
105

MANAGEMENT
106

Accessing and Engaging Employees
107

Bryan Edwards, Ph.D. — Joe Synar Chair and Professor of Management in the Spears School of Business at Oklahoma State University
107

This framework is based upon High Involvement Leadership (HIL). HIL focuses on communication, participation, and empowerment. It does so by examining the following five attributes of the work place:
107

• Power • Information • Rewards • Knowledge • Relationships
107

These five attributes work together, and all five are needed to claim that the workforce is truly engaged. High involvement leadership is a very effective platform for guiding discussion and keeping individuals focused on the primary issues within their particular work place. It also provides a mechanism for long-term improvement because it opens up channels of communication between employees and all levels of management.
107

This seminar is targeted to supervisors. This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. A one-day seminar is 0.3 to 0.4 continuing education units (CEUs).
107

SEMINAR OUTLINE
107

I.
107

II.
107

III.
107

Power refers to how much decision-making latitude an employee possesses vs. what s/he should possess.
107

Premise behind information is that if an
107

employee is expected to have more autonomy
107

in decision-making, s/he needs to have access
107

to the right information in order make the best
107

decision.
107

Similarly, making the right decision should be rewarded in some manner so that the practice continues over the long term.
107

IV. Knowledge recognizes that involved employees
107

may not have the appropriate skills, education, or experience at first.
107

V. Finally, relationships refers to getting along well
107

with others and inspiring employees.
107

» KORN FERRY COMPETENCIES
107

Action oriented | Communicates effectively | Decision quality | Develops talent | Directs work |
107

Drives engagement
107

Crafting Authentic Identities: Understanding and Appreciating Our Differences
108

Alexis Smith Washington, Ph.D. — Spears School of Business Senior Inclusion Officer, Associate Professor of Management and William S. Spears Chair of Business Administration
108

Given that young leaders, all leaders really, are often in positions of authority without necessarily having the power to influence others. This seminar will focus on helping them build bridges with others by first understanding themselves. It is through recognizing the differences present in one’s work group that one can learn from them and truly engage employees to push the group forward.
108

Social identity management is about understanding one’s own multiple identities and how one’s identity is situated as simultaneously similar and different from the others in the environment. Individuals are constantly crafting images to fit in or stand out from the group.
108

Social identity management allows individuals to be intentional about crafting images that at once are authentic to one- self and also meet the demands of the team and environment. This type of self-awareness takes practice, vulnerability, and social skills. When leaders intentionally present authentic images, they give others insight into who that leader is, and also, they encourage that same intentional authenticity in those that follow them. Thus, this presentation will focus on the power of self- awareness for crafting authentic identities.
108

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon completion of this seminar.
108

» KORN FERRY COMPETENCIES
108

Values differences | Drives engagement | Interpersonal savvy | Builds networks | Demonstrates self- awareness | Self-development
108

Demystifying AI: Enhancing Efficiency and
109

Decision-Making
109

Pearl Sumathi, Ph.D. — Assistant Professor of Management, Spears School of Business, Oklahoma State University
109

Explore the fundamental concepts of Generative AI and its importance in business settings. Cover key principles, ethical considerations, and explore a practical strategic framework for implementing AI technologies that prioritize human well-being and values. This is a very hands-on session where participants will be using AI tools to resolve business challenges. This session is offered as a 90 minute or two-hour workshop presented onsite or virtually.
109

OBJECTIVES
109

Understand the concept of Human-Centric AI and its relevance to business environments.
109

Explore ethical considerations and responsible AI practices.
109

Learn how to integrate AI technologies while maintaining a focus on human needs and values.
109

Gain insights into the potential benefits and challenges of Human-Centric AI in business operations.
109

OUTLINE
109

I. Introduction to Human-Centric AI
109

Definition and Significance of AI.
109

Fundamental Concepts AI.
109

II. Human-Centric AI Applications and Use Cases
109

Real-world examples of AI applications in business settings.
109

III. Explore a Strategic Framework for AI Adoption
109

Systematic framework to implement and scale AI.
109

Addressing bias, fairness, and transparency in AI systems.
109

Balancing AI with human oversight and control.
109

IV. Benefits, Challenges, and Future Trends
109

Benefits and Outcomes of adopting AI practices.
109

Identifying challenges and risks associated with AI.
109

Emerging trends and technologies shaping the future of AI.
109

» KORN FERRY COMPETENCIES
109

Tech Savvy | Strategic Mindset | Ensures Accountability | Manages Complexity | Nimble Learning | Cultivates Inovation | Values Differences
109

From Traditionals to Generation Z: Leading Generations at Work
110

Bryan Edwards, Ph.D. — Joe Synar Chair and Professor of Management in the Spears School of Business at Oklahoma State University
110

Ever wonder how new hires could be so impatient or how your boss does not understand “flex” workspace? The answer largely lies here: For the first time, five generations are converging in the workplace. Examine how the different life expe- riences of Traditionals, Baby Boomers, Generation X, Millennials, and Generation Z create challenges in communicating and collaborating. You will also consider ways to bridge the generational divide.
110

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.1 to 0.6 continuing education units (CEUs) depending upon the length of the seminar.
110

SEMINAR OUTLINE
110

I.
110

Introduction
110

II.
110

A. Generations defined B. Stereotypes or real differences? 2 major approaches to generations
110

A. 4 generations
110

i. Defined
110

ii. Cuspers
110

III.
110

B. 5 generations
110

Descriptions of generations
110

A. Defining events of each generation B. Core values of each generation C. Immigrants and generational differences D. Generational clash points
110

IV. Managing the generations
110

V.
110

A. Expectations of each generation B. Helping each generation to work together C. Boomers vs. Gen Xers Focusing on millennials
110

A. Recruiting and selection
110

B. Motivation and retention C. Culture and leadership
110

VI. Wrap-up
110

» KORN FERRY COMPETENCIES
110

Collaborates | Values differences | Interpersonal savvy | Demonstrates self-awareness | Builds effective teams
110

How Effective Meetings Can Save Time and Drive Results
111

Abbey Davis, Ph.D. — Lecturer, Spears School of Business
111

We’ve all fallen victim to bad meetings at some point in our career; the never-ending, round-robin, the unproductive rants, the issues that seem to be rehashed every single week. The good news is that it doesn’t have to be this way. If meetings are structured a specific way, they can save us time. In this workshop, participants will learn that there are at least five different types of meetings that organizations should be having to drive results.
111

We will explore concepts from the book Death by Meeting by Patrick Lencioni along with other best practices in this workshop. You will walk away with the tools needed to begin the meeting transformation process with your team.
111

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 or 0.6 continuing education units (CEUs) depending on the length of the seminar.
111

SEMINAR OUTLINE
111

I. Introduction to Death By Meeting by Patrick Lencioni
111

II. Assessment of current meeting effectiveness
111

III. 5 types of meetings
111

A. 1:1 B. Tactical C. Strategic D. Quarterly/biannual planning
111

IV. What meeting structure is right for your
111

te a m?
111

V. How well-intended meetings go south
111

VI. How meetings save time so employees can
111

focus on other priorities
111

A. Myth of multitasking B. Increasing employee engagement with flow C. Using deliberate practice for talent
111

development
111

VII. Next steps and wrap up
111

MATERIALS: Death by Meeting by Patrick Lencioni [Optional}
111

“For those organizations that can make the leap from painful meetings to productive ones, the rewards are enormous.”— Patrick Lencioni
111

» KORN FERRY COMPETENCIES
111

Drives engagement | Drives results | Drives vision and purpose | Optimizes work processes
111

Lessons From Mount Everest: A Manager’s Guide to Agile Decision-Making in a High-Stakes Environment
112

Raj Basu, Ph.D. — Associate Professor, Department of Management in the Spears School of Business at Oklahoma State University
112

This three to four-hour case study uses the dramatic context of a Mount Everest expedition to reinforce learning in group dynamics and leadership. Participants are divided into teams and play different roles on a team of hikers attempting to summit the mountain. A minimum of 15 participants is suggested. Participants must communicate and analyze the information as a team to reach the top. Participants will learn how to build, participate in, and lead teams more effectively.
112

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 to 0.4 continuing education units (CEUs) upon completion of this seminar depending on the length.
112

SEMINAR OUTLINE
112

I. Decision-making
112

A. Learn how a team can improve the ways it makes collective decisions B. How decision-making can be impaired by cognitive biases
112

II. Group dynamics
112

III.
112

A. Solving problems within a team B. How members with different information and opposing interests affects a team Leadership
112

IV.
112

A. Build, participate in, and lead teams more effectively B. How different leadership approaches affect team performance Strategy
112

A. Short-term task completion B. Long-term team effectiveness
112

» KORN FERRY COMPETENCIES
112

Action oriented | Collaborates | Manages complexity | Decision quality | Builds effective teams
112

Managing Business Relationships and Careers
113

Bryan Edwards, Ph.D. — Joe Synar Chair and Professor of Management in the Spears School of Business at Oklahoma State University
113

This seminar is designed to debunk the myths surrounding organizational politics. Many people view politics as a neg- ative, even unethical practice—something good people avoid. Politics, however, is a normal part of organizational life and can be a positive force for change. We will discuss different political tactics available to you and what you can do to enhance your political skills. We will also discuss how you can more effectively interact with your boss. Remember: politics is in the eye of the beholder.
113

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon completion of this seminar.
113

SEMINAR OUTLINE
113

I. Politics: It’s the objective that counts!
113

II. Creating a political career plan
113

A. Political planning
113

B. Organizational analysis
113

C. Self-analysis
113

D. Career plan
113

III. Survey of political tactics
113

A. Impression management
113

i. Observe and emulate successful others
113

ii. Impression management tips
113

B. Ingratiation
113

C. Collecting and using social IOUs
113

D. Network
113

IV. Other hints
113

A. Shaking hands B. Touching
113

C. Speak up
113

D. Smile
113

V. Managing your boss
113

A. Know your boss inside and out
113

B. Never embarrass your boss or make the boss look bad
113

C. Loyalty but not blind loyalty
113

D. Assertiveness not aggressiveness
113

VI. Shaping your boss’s behavior
113

A. Establish trust and respect B. Get the boss’s attention
113

C. Shape boss’s actions
113

D. Be tactful and prepared
113

VII. Conclusions
113

» KORN FERRY COMPETENCIES
113

Communicates effectively | Interpersonal savvy | Organizational savvy | Situational adaptability | Instills trust
113

Managing Up
114

Evan Davis — Assistant Professor of Professional Practice for Business Administration in the Spears School of Business at Oklahoma State University
114

Based on the book It’s OK to Manage Your Boss by Bruce Tulgan, this workshop will help participants learn how to be more effective in their role through the skills of boss-management. The days of uncertainty around expectations and performance are over and it’s time to take ownership of your career and development.
114

During this workshop participants will learn how to become accountable for their performance and development, iden- tify all of the bosses that they answer to, and learn how to effectively communicate with each other. Participants will also learn the principles of effective feedback and have the opportunity to practice delivering positive and constructive feedback effectively.
114

This seminar is sponsored by the OSU Spears School of Business and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon com- pletion of this seminar.
114

SEMINAR OUTLINE
114

I. First person you have to manage is you
114

II. Make time every day to manage any boss you answer to
114

III. Take it one boss at a time IV. Customize your approach to every boss
114

V. Exactly what is expected of you
114

VI.
114

Resource planning
114

VII. Track your own performance
114

VIII. Go the extra mile
114

» KORN FERRY COMPETENCIES
114

Collaborates | Interpersonal savvy | Organizational savvy | Strategic mindset
114

Men, Women, and Gender Rules at Work
115

Alexis Smith Washington, Ph.D. — Spears School of Business Senior Inclusion Officer, Associate Professor of Management and William S. Spears Chair of Business Administration
115

A great deal of media and research attention has been paid to women’s issues in business, including but not limited to the continuing pay gap, women’s absence from STEM fields and upper echelons of business management, and the elusive balance between work and family.
115

Reality check: It’s not all about women. Both men and women are subject to a number of gender roles, prescriptions about appropriate and inappropriate characteristics, styles, and behaviors for men and women. In some cases, gender rules have been useful for society, however, as men and women increasingly cooperate alongside one another, some gender roles limit both collaboration and growth.
115

This seminar uncovers the bases of these gender roles including organizational culture, myths about men and women, work-life imbalances, and continuing forms of sexism that harm both men and women. The discussion closes with some individual and organizational remedies for easing tensions caused by restrictive gender rules and advancing the devel- opment of both men’s and women’s skills, excellence, and career success.
115

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.1 to 0.2 continuing education units (CEUs) upon completion of this seminar.
115

» KORN FERRY COMPETENCIES
115

Persuades | Being resilient | Self-development | Situational adaptability
115

Navigating the Pipeline: Women in Business and Leadership
116

Alexis Smith Washington, Ph.D. — Spears School of Business Senior Inclusion Officer, Associate Professor of Management and William S. Spears Chair of Business Administration
116

Recent media attention has focused on women’s reported lack of confidence and ambition in professional settings. Do women leave corporations due to lack of confidence, or do corporations push women who want it all out? Research suggests it is a little of both.
116

This seminar focuses on navigating the corporate jungle, avoiding internal and external pitfalls, and rising to the top. We first discuss continuing barriers to gender equality, including gender rules, implicit biases, and discrimination. We close with a discussion of the organizational remedies for ending limiting gender stereotypes, and, instead, advancing both men’s and women’s success in business.
116

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.2 continuing education units (CEUs) upon completion of this seminar.
116

» KORN FERRY COMPETENCIES
116

Manages ambiguity | Values differences | Global perspective | Organizational savvy
116

Power of Influence
117

Andrew L. Urich, Ph.D. — Associate Professor of Management, Chair and Director of Student Development, Eastin Center for Career Readiness in the Spears School of Business at Oklahoma State University
117

The ability to influence others is the primary skill of leadership. This seminar will help you develop the skills necessary to establish and maintain a productive working relationship and to influence both outside clients and individuals within your organization.
117

You will learn the following:
117

• Break the barriers that often block your message from getting through
117

• Embrace the mindset of a servant leader
117

• Walk in the shoes of others with a focus on finding mutually beneficial outcomes
117

• Develop the skills necessary to be an effective and well-received messenger
117

• Learn to manage and reduce conflicts and confrontations
117

Professor Urich’s seminars are designed to make you think and to see things in a new way. He uses vivid examples and
117

stories and will make you laugh.
117

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 to 0.6 continuing education units (CEUs) upon completion of this seminar.
117

SEMINAR OUTLINE
117

I. Assessing human interaction
117

A. Keys to influence B. Challenges to human behavior C. Advantages of servant leadership D. Facts don’t matter if no one believes you
117

II.
117

III.
117

Key influence factors
117

A. Develop a positive attitude toward conflict
117

B. Managing conflict
117

C. Authority is out—influence is in
117

D. Systematic approach to planning for communication opportunities
117

Communication barriers
117

A. Limit the impact of your point of view
117

B. Overcome the bias of others C. Learn to open closed-minds D. Other communication issues
117

IV. Develop a win/win approach to problem solving (managing self-interest)
117

A. Factor in the interests of both sides B. Look for win/win opportunities C. Learn to make the pie bigger
117

V. Become a persuasive messenger
117

A. Learn to become more likeable B. Develop a persuasive attitude C. Learn to show more appreciation
117

VI.
117

Avoid creating conflict and confrontations A. You will never prove them wrong B. Avoid confrontations C. Learning to deal with irrational people D. Don’t take things personally
117

» KORN FERRY COMPETENCIES
117

Communicates effectively | Manages conflict | Interpersonal savvy | Persuades
117

Practitioner’s Guide to Mentoring
118

Raj Basu, Ph.D. — Associate Professor, Department of Management in the Spears School of Business at Oklahoma State University
118

This one to three hour (depending upon the number of participants) roundtable discussion focuses on the difference between mentoring and other forms of leadership. We will look at the skills, behaviors, incentives, and organizational systems necessary to implement successful mentoring programs. We will focus on how individual managers can become effective mentors and what organizations need to do to implement such programs.
118

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.1 to 0.3 continuing education units (CEUs) upon completion of this seminar.
118

SEMINAR OUTLINE
118

I. Mentoring as a subset of leadership
118

II. Mentoring vs. coaching
118

III. Mentoring skills and behaviors IV. Mentoring in practice
118

V. Organizational systems for effective mentoring
118

» KORN FERRY COMPETENCIES
118

Business insight | Instills trust
118

Selecting Strong Talent in Your Organization
119

Bryan Edwards, Ph.D. — Associate Director of Research in the Eastin Center for Career Readiness, Joe Synar Chair and Professor of Management in the Spears School of Business at Oklahoma State University
119

Selecting strong talent to meet the needs of organizations is crucial for building and maintaining a competitive advantage. Organizations compete fiercely in the war for talent that costs time and money to recruit the best candidates. However, too many organizations use haphazard and outdated approaches to selection.
119

With cutting-edge, scientifically proven methods for selection, companies can realize productivity increases with a better quality workforce, cost savings, and reduced turnover. In this workshop, we will discuss best practices in selection with a particular emphasis on predictive analytics.
119

You will learn to:
119

• Conduct a job analysis • Locate and evaluate selection assessments • Use the data for predictive analytics
119

Learning objectives:
119

• How to locate and evaluate selection assessments • Common problems encountered in selection • Can test scores be combined to make selection decisions?
119

This workshop is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 continuing education units (CEUs) upon comple- tion of this workshop.
119

SEMINAR OUTLINE
119

I.
119

Role of job analysis
119

II. How to locate and evaluate selection assessments
119

III. How to use the data for predictive analytics
119

» KORN FERRY COMPETENCIES
119

Attracts top talent | Builds effective teams
119

Succession Planning: Developing the Next Generation of Leaders
120

Bryan Edwards, Ph.D. — Associate Director of Research in the Eastin Center for Career Readiness, Joe Synar Chair and Professor of Management in the Spears School of Business at Oklahoma State University
120

Organizational success is highly dependent on the quality of talent employed by the organization. While some organiza- tions carefully recruit and select employees, many do not. In addition, many organizations do not have plans for nurturing the talent they possess. Most organizations hope that employees will learn important leadership skills through the school of hard knocks, and they have no systematized program for leadership development. What would your organization do if a vital leader or performer left for another job? What would happen if the leader was incapacitated and unable to work? Would you be able to replace their skills? Do you know what your future leaders should be learning today?
120

This seminar is designed to provide you information on succession planning and management (SPM). We will discuss the fundamentals of SPM and provide you a framework that your organization can use to enhance leadership development. Effective succession planning and management is a comprehensive approach to talent identification and enrichment. After attending this seminar, you should be better equipped to develop your organization’s next generation of leaders.
120

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 to 0.6 continuing education units (CEUs) depending on the seminar length upon completion of this seminar.
120

SEMINAR OUTLINE
120

I. Introduction
120

A. Purpose of succession planning and management
120

B.Benefits
120

C. Pitfalls
120

II. Understanding career development
120

A. Novations perspective
120

B. 4 career stages
120

III. Finding your “daimon”
120

A. Importance of self-awareness
120

B. Discussion of assessments (StrengthsQuest, MBTI® Step II™, etc.)
120

IV. Successful succession plans
120

A. Essentials: Who do you need and where do you find them?
120

B. Best practices
120

V. Key Factors
120

A. Recruiting and selecting talent
120

B. Identifying and developing A-players C. Evaluating performance and progress
120

VI. Summary and Conclusions
120

» KORN FERRY COMPETENCIES
120

Attracts top talent | Develops talent | Plans and aligns | Demonstrates self-awareness
120

Supervisory Program: Leadership, Mentoring, and Coaching for Outstanding Performance
121

Matthew Bowler, Ph.D. — Director of the MBA Program and Associate Professor of Management in the Spears School of Business at Oklahoma State University
121

or
121

Raj Basu, Ph.D. — Associate Professor, Department of Management in the Spears School of Business at Oklahoma State University
121

This two-day seminar is designed to help employees make the transition to first-line management. At this level, people skills are important. This seminar will help you better understand your beliefs as well as how you can enhance your management skills.
121

Dr. Bowler will cover “Changing Roles” the first day, and Dr. Basu will present “Mentoring,” “Enhancing Employee Performance” and “Coaching and Employee Enhancement” the second day.
121

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 1.2 continuing education units (CEUs) upon completion of this seminar.
121

SEMINAR OUTLINE
121

Day 1
121

I.
121

Changing roles: Understanding power and leadership
121

A. Identifying the roles, skills, and
121

expectations of managers
121

B. Understanding and developing sources of
121

p owe r
121

C. Exploring your leadership style
121

D. Effective leadership actions
121

Day 2
121

II. Mentoring
121

A. Need for mentoring B. Individual and organization benefits of
121

mentoring
121

C. Mentoring skills and behaviors
121

D. Mentoring: FAQ
121

III.
121

Enhancing employee performance
121

A. Dimensions of employee performance B. Determinants of employee performance C. Understanding different motivational
121

approaches
121

IV.
121

D. Appraisal methods
121

E. Emphasizing behaviors, not attitudes
121

Coaching and employee enhancement
121

A. Effective two-way communication B. Importance of setting goals C. Providing performance feedback D. Delegation, empowerment, and
121

reinforcement
121

» KORN FERRY COMPETENCIES
121

Communicates effectively | Manages conflict | Interpersonal savvy | Persuades
121

Tune-Up Your Negotiation and Persuasion Skills
122

Andrew L. Urich, Ph.D. — Associate Professor of Management, Chair and Director of Student Development,Eastin Center for Career Readiness in the Spears School of Business at Oklahoma State University
122

Better negotiations lead to higher profits. Human interaction and persuasion are among the most important skills affect- ing your ability to succeed in business today. These skills are particularly vital during formal and informal negotiations.
122

This seminar will help you improve and sharpen the skills to facilitate more successful negotiation outcomes. You will develop the ability to improve your negotiation strategy and execution based on an understanding of persuasion, crit- ical thinking, and effective planning. Participants will also learn to identify factors that significantly impact negotiation outcomes through a series of discussions and group exercises.
122

Professor Urich’s seminars are designed to make you think and to see things in a new way. He uses vivid examples and stories and will make you laugh. This seminar combines research and actual case studies to facilitate significant and permanent improvements in your negotiation skills.
122

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 to 0.6 continuing education units (CEUs) upon completion of this seminar.
122

SEMINAR OUTLINE
122

I.
122

II.
122

III.
122

Background: Reconsidering conflict and negotiation A. Questioning the traditional view of negotiation B. Changing your negotiation strategy, approach, and attitude C. Avoiding counterproductive conflicts and confrontations
122

Evaluating your interests and aspirations A. Clarify your goals and priorities B. Power of “No” C. Research on aspiration levels
122

i. Advantages of high aspirations
122

ii. Factors restraining high aspirations
122

D. Develop your BATNA (Best Alternative To Negotiated Agreement) E. Gain power by uncovering their BATNA
122

Connect with your counterparts: Develop/maintain an influential relationship
122

A. Develop a realistic win/win approach to problem solving
122

i. Manage their self-interest
122

ii. Identify win/win opportunities
122

iii. Foster a win/win attitude in your counterpart iv. Make the pie bigger—before slicing it up
122

Continued on next page…
122

Tune-Up Your Negotiation and Persuasion Skills / …Continued
123

V.
123

» KORN FERRY COMPETENCIES
123

“Why” Discovery Workshop for Organizations or Teams
124

Abbey Davis, Ph.D. — Lecturer, Spears School of Business
124

Working hard for something we don’t care about is called stress; working hard for something we love is called passion. — Simon Sinek
124

In this workshop, participants will walk through an intense series of collaboration exercises based on the book
124

Why: A Practical Guide for Discovering Purpose for You and Your Team
124

by Simon Sinek.
124

We will start with a discussion around the importance of having a defined “Why” for your organization. Then we will look at how organizations who know and can speak from their “Why” have better engagement and retention of both employees and customers.
124

Find Your
124

Participants will leave this workshop with a clear picture of how they can live out and communicate their organization’s “Why” in every aspect of their business.
124

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 or 0.6 continuing education units (CEUs) depending on the length of the seminar.
124

SEMINAR OUTLINE
124

I. Every organization knows what they do
124

II. Why your organization needs to find it’s “Why”
124

III. The “Why” discovery process: 3 conversations IV. Drafting a “Why” statement
124

V. How to carry out your “Why”
124

VI. Next steps and wrap up
124

People don’t buy what you do; they buy why you do it. — Simon Sinek
124

» KORN FERRY COMPETENCIES
124

Customer focus | Manages complexity
124

MARKETING
125

Digital Marketing 101
126

Jerry Rackley — Executive-in-Residence for the Department of Marketing in the Spears School of Business at Oklahoma State University
126

Digital Marketing 101 is a workshop that equips attendees with an understanding of the primary digital marketing strategies and approaches. This seminar will provide participants with an understanding of how to get a digital marketing initiative underway. The ideal audience is those who are inexperienced or new to digital marketing and need a solid foundation/ understanding of what digital marketing is.
126

This seminar is sponsored by the School of Marketing and International Business and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon completion of this seminar.
126

SEMINAR OUTLINE
126

I. Digital marketing overview
126

II.
126

A. Definition B. Scope C. Attendee challenges Your website
126

A. Importance of a website for digital
126

marketing
126

B. Website goals
126

C. Design considerations
126

D. Traffic types
126

E. Conversions
126

F. Landing pages
126

G. Testing
126

H. Mistakes to avoid
126

III. Optimizing your website for search
126

A. What SEO is and why it’s important B. On-site actions C. Off-site actions D. Useful tools
126

IV. Online advertising
126

A. What online advertising is: Pros and cons
126

V.
126

VI.
126

B. Search marketing/advertising C. Online display D. Useful tools Email marketing A. List building and maintenance B. Best practices C. Useful tools Social media marketing A. What it means to market via social media B. Selecting the best social media channel(s) C. Best practices D. Social media advertising E. Useful tools
126

VII. Mobile marketing
126

VIII. Online reputation management (ORM)
126

A. What ORM is and why you should care B. Online crisis management C. Useful tools
126

» KORN FERRY COMPETENCIES
126

Business Insight | Cultivates innovation | Tech Savvy
126

Marketing Magnetism! Clarify Your Unique Brand Value and Drive New Business Growth
127

Maribeth Kuzmeski, Ph.D. — Clinical Assistant Professor for the School of Marketing and International Business in the Spears School of Business at Oklahoma State University
127

What’s working right now to attract new clients, expose your value, encourage people to talk, and differentiate your com- pany? Do your clients know all that you do and are able to do for them? Is your presentation of your value memorable?
127

This interactive seminar will share strategies that are mostly inexpensive, can be implemented immediately, and are generating new business now. From new media to traditional methods—learn what’s working now, and, throughout the training, improve your own delivery of value.
127

Benefits:
127

• Learn through case studies and memorable examples of how some powerfully branded businesses are using their
127

words to prove their value, justify their prices, and win new business.
127

• Learn the keys to producing memorable ways of making a case for your business, separating yourself from the
127

competition, and finding a better way of describing yourself and your firm.
127

• Work through a comprehensive workbook during the training seminar to develop and organize upgraded marketing
127

and sales messaging.
127

• Participants will gain strategies for using more powerful, value-focused messaging in successful marketing including
127

web, social, videos, email campaigns, client referrals, events, and more.
127

This seminar is sponsored by the School of Marketing and International Business and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 to 0.6 continuing education units (CEUs) upon completion of this seminar.
127

» KORN FERRY COMPETENCIES
127

Action oriented | Communicates effectively | Customer focus | Cultivates innovation | Interpersonal savvy | Builds networks | Persuades | Self-development | Situational adaptability
127

Continued on next page…
127

Marketing Magnetism! / …Continued
128

SEMINAR OUTLINE
128

I.
128

II.
128

III.
128

IV.
128

VII.
128

VIII.
128

STRATEGY
129

Developing the Strategic Middle Manager: The First Step Toward Organizational Renewal
130

James M. Pappas, Ph.D. — Associate Professor and Head of the Management Department in the Spears School of Business at Oklahoma State University
130

In today’s hypercompetitive marketplace, firms have moved away from the traditional goals of centralization and control and moved toward an emphasis on innovation and customer responsiveness. New developments in the business community (i.e., offshoring, outsourcing), suggest that this trend will be a mainstay for years to come. Though the requirements for long-term competitiveness are evolving, the role of middle managers within complex organizations has not kept pace.
130

This seminar is designed to discuss new roles and opportunities of middle managers within complex organizations and re-cast their focus toward involvement and performance as critical participants in the strategy-making process. By doing so, middle managers will be shown how to use behaviors to influence upper management decisions, champion new ideas, help implement deliberate strategies, and add value to their organization.
130

You also will explore how firms can harness new ideas from the middle of the organization to renew their core capa- bilities. A detailed explanation of how managers can use social connections and trust toward renewal will be explored. This seminar is appropriate for traditional middle managers as well as mid-level employees who have connections with both supervisors and subordinates.
130

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants who attend this seminar will earn 0.6 continuing education units (CEUs) upon completion of this seminar.
130

SEMINAR OUTLINE
130

I.
130

The changing middle manager A. New roles and new demands B. Leveraging knowledge and skills
130

II.
130

Strategy from the middle A. Influencing managers with new ideas and initiatives B. Advancing proposals that add corporate value C. Facilitating adaptability and change D. Implementing new strategies
130

III. Becoming a strategic middle manager
130

A. Re-thinking the strategy-making process B. Diagnostic test for strategic consensus C. Self-test of strategic activities and involvement
130

» KORN FERRY COMPETENCIES
130

Communicates effectively | Being resilient | Demonstrates self-awareness | Situational adaptability | Strategic mindset | Builds effective teams | Drives vision and purpose | Optimizes work processes
130

Growth Mindset: The Key to Strategic Development
131

Cassie Niemann
131

» KORN FERRY COMPETENCIES
131

Problem Solving
132

Marc Tower, Ed.D. — Assistant Dean, Innovation Education and Growth, Spears School of Business and Associate Professor of Professional Practice, School of Entrepreneurship
132

Often individuals as well as organizations find themselves with decision-making problems—trying to solve the same problems with the same solutions. You will discover how to tap individual creativity to help redefine and refocus prob- lems and solutions—how to become a creative problem solver. The techniques of creative problem solving will address conflict resolution, group decision-making, delegation, and leadership roles. Participants earn 0.6 continuing education units (CEUs) upon completion of this seminar.
132

The ability to identify and execute solutions to business problems differentiate high-performing creates competitive advantage. This seminar covers the basics of problems solving including: problem identification, creating possible solutions, choosing the best solution, and implementation and validation. This seminar includes examples and exercises that can apply to any business problem and with the Process Improvement seminar make a powerful combination for solution finding and efficient execution.
132

The seminar’s objective is to provide participants with the basic tools to address business problems with discipline and creativity, beginning with clearly identifying the problem. Correct problem identification is the first step, ensuring problem solving, not just addressing symptoms. Participants will be able to identify problem symptoms and use the symptoms to determine the core problem to solve. You will learn tools and techniques to seek multiple possible solutions, using creativity and diverse sources. Using your best solutions you will then build a project to ensure your solutions are exe- cuted for long-term benefit.
132

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University.
132

SEMINAR OUTLINE
132

I.
132

II. III. IV.
132

Identify the problem: Case study (pre- reading) and discussion
132

Identify the problem: Team exercise
132

Creating solutions: Lecture and discussion
132

Creating solutions: Team exercise
132

V.
132

Implementing solutions:
132

Lecture and discussion
132

» KORN FERRY COMPETENCIES
132

Ensures accountability | Manages ambiguity | Collaborates | Decision quality | Drives engagement | Plans and aligns | Drives results | Builds effective teams | Optimizes work processes
132

Strategic Management: Facilitation
133

James M. Pappas, Ph.D. — Associate Professor and Head of the Management Department in the Spears School of Business at Oklahoma State University
133

Strategic management facilitation may involve meeting with senior-level executives who strive to define the following:
133

• Environmental scan • SWOT analysis (Strengths, Weaknesses, Opportunities and Threats) • Mission and values statement • Setting goals and objectives • Action planning
133

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. This seminar is dependent upon steps decided and may range from 0.3 to 0.6 continuing education units (CEUs).
133

» KORN FERRY COMPETENCIES
133

Ensures accountability | Communicates effectively | Interpersonal savvy | Builds networks
133

Strategic Performance: Building Culture
134

Stephanie Phipps, Ph.D. — Assistant Professor of Professional Practice in the Spears School of Business at Oklahoma State University.
134

Culture and Strategy: Beyond “Culture Eats Strategy for Breakfast”
134

Peter Drucker’s famous phrase, “Culture eats strategy for breakfast,” highlights the power of organizational culture, but culture and strategy are far more interconnected than that simple comparison suggests.
134

This session explores alternative ways to understand their relationship:
134

Strategy shapes culture for success – A well-crafted strategy can influence values, priorities, and behaviors, helping to cultivate a culture that accelerates strategic execution.
134

Culture and strategy are inseparable – Both must evolve together, as culture can either enable or constrain strategic initiatives. Leaders must align decisions with cultural realities to achieve sustainable results.
134

Culture and strategy are complementary – Culture provides the foundation upon which strategy can thrive. The strongest strategies are those built on cultural alignment.
134

Culture enables strategy execution – Rather than overpowering strategy, culture empowers it—fostering engagement, adaptability, collaboration, and innovation.
134

This session examines how culture impacts organizational performance, with a specific focus on financial outcomes. Participants will gain frameworks to understand how culture shapes results and learn practical approaches for designing a culture that drives financial success. By intentionally cultivating a high-performance culture, organizations can strengthen competitiveness, attract investment, and achieve long-term sustainability.
134

What you’ll learn in this session:
134

Relationship betweenculture, strategy, and performance
134

How to measure culture
134

Tactics to addressareas of development
134

» KORN FERRY COMPETENCIES
134

Strategic Mindset | Interpersonal Savvy | Builds Networks | Collaborates | Instills Trust
134

Strategic Planning
135

Stephanie Phipps, Ph.D. — Assistant Professor of Professional Practice in the Spears School of Business at Oklahoma State University
135

Strategic Planning is an interactive seminar that allows leaders to create strategic plans from soup to nuts. Participants will crystallize their values and document the organization’s purpose and mission. Based on the leaders’ vision for the organization’s future, the participants will then go through a SWOT analysis. Building on the foundation of the vision, the participants will then develop a strategy that leverages the organization’s unique strengths and opportunities and attempts to mitigate its weaknesses and potential threats. Finally, the participants will develop measurable action plans with specific due dates, for which specific people are accountable.
135

In total, this process creates a direct line of sight between the organization’s vision, its SWOT and its daily activities that allow both leaders and employees to understand how what they do on a daily basis contributes to the future success of the organization. This seminar is about results; not reports.
135

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.8 continuing education units (CEUs) and 9.6 continuing professional education (CPE) credit upon completion of this seminar.
135

SEMINAR OUTLINE
135

I. Why do strategic planning?
135

II. Components of an effective strategic plan
135

III.
135

Vision
135

A. Values B. Purpose C. Mission
135

IV. What is possible? V. What is strategy?
135

VI. SWOT analysis
135

VII. Objectives VIII. Action plan
135

A. DACI
135

i. Driver
135

ii. Approver
135

iii. Contributors iv. Informed
135

B. GRPI
135

i. Goal
135

ii. Roles
135

iii. Processes
135

iv. Interaction
135

IX. X.
135

Implementing a measurement system Communication
135

» KORN FERRY COMPETENCIES
135

Decision quality | Plans and aligns | Drives results | Strategic mindset | Drives vision and purpose
135

Unleashing the Power of Organizational Culture
136

Stephanie Phipps, Ph.D. — Assistant Professor of Professional Practice in the Spears School of Business at Oklahoma State University.
136

SEMINAR OUTLINE
136

» KORN FERRY COMPETENCIES
136

TEAMS
137

Creating an Inspiring Employee-centric Team
138

Pearl Sumathi, Ph.D. — Assistant Professor of Practice for the Department of Management in the Spears School of Business at Oklahoma State University
138

Developing a highly engaged team requires skills taught beyond what you learn in management essentials. According to State of the Global Workplace (Dec. 2017) report, 85% of employees are not engaged or actively disengaged at work. This results in $7 trillion in lost productivity. The key is methodically building a purpose-driven team by taking an empa- thetic approach.
138

Human-centered design (HCD) is a problem-solving process grounded in empathy and the needs of the people for whom the process is designed. By adopting this framework, managers can create a collaborative process of managing a team with practices and processes that keeps the needs of employees in its center.
138

At the end of the seminar you will be able to:
138

• Implement the critical ingredients of human-centered design to impart exceptional employee experience to your
138

teams.
138

• Invigorate the purpose of your team by empowering and unlocking their potential. • Learn and create prototyped solutions that you can implement immediately back in your teams. • Develop relationships with other industry people leaders who can also become your peer coaches.
138

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School of Business at Oklahoma State University. Participants earn 0.3 to 0.6 continuing education units (CEUs) depending on the seminar’s length.
138

» KORN FERRY COMPETENCIES
138

Collaborates | Communicates effectively | Manages complexity | Customer focus | Develops talent | Directs work | Drives engagement | Cultivates innovation | Drives results | Strategic mindset
138

Creating and Developing High-Performance Teams
139

Raj Basu, Ph.D. — Associate Professor, Department of Management in the Spears School of Business at Oklahoma State University
139

High-performance teams don’t just happen. They are carefully built and well managed, and this is not always a smooth process. A key to strong, performance-oriented, teams is building strong interpersonal relationships before the formation of teams.
139

This seminar covers issues across the life span of teams, from deciding when to use them, to understanding their stages of development, to moving them toward high performance. Special attention will be given to the various challenges teams face in moving toward high performance (conflict, turning individuals into team players, motivation problems, team decision-making problems, etc.) and ways that teams can successfully navigate these obstacles. Both management and team members share responsibility for moving a team toward high performance, and we will focus on both of these roles throughout the seminar. In addition to material delivery, we will make use of experiential exercises to demonstrate important team principles.
139

This seminar is sponsored by the Department of Management and the Center for the Future of Work in the Spears School
139

of Business at Oklahoma State University. Participants earn 0.6 continuing education units (CEUs) upon completion of
139

this seminar.
139

SEMINAR OUTLINE
139

I.
139

Team basics
139

A. Defining characteristics that set teams
139

apart from other structures and give teams their performance potential, and the situational factors conducive to the use of teams
139

II. Understanding how teams develop
139

A. Stages teams move through as they
139

develop, the selection of individuals to team membership, the role of relationships and conflict in teams, and the time requirements for team performance
139

III. Moving teams to high performance
139

A. Development of team performance
139

goals, the alignment of team goals
139

with organizational needs, the role of socialization in teams, the appropriate use of incentives, and strategies for bonding team members together, and the earmarks of a performance-ready team
139

IV.
139

Approaches to team decision-making
139

A. Role of conflict in team decision-making
139

and various approaches to team decision- making
139

» KORN FERRY COMPETENCIES
139

Attracts top talent | Collaborates | Manages conflict | Develops talent | Drives engagement | Interpersonal savvy | Builds networks | Plans and aligns | Builds effective teams | Drives vision and purpose
139

Psychological Safety
140

A
140

Alexis Smith Washington, Ph.D. — Spears School of Business Senior Inclusion Officer, Associate Professor of Management and William S. Spears Chair of Business Administration
140

In this masterclass, we’ll lean on the work of Amy Edmondson and unpack the concept of psychological safety, the shared belief held by team members that interpersonal risk taking is safe. Defining the term further, we’ll identify the specific behaviors that build upon 4 stages of psychological safety: Inclusion Safety, Learner Safety, Contributor Safety, and Challenger Safety. To help participants see how psychological safety shows up at work, we’ll discuss two real-life case studies, one from the banking industry and the other from the airline industry. We will talk about the crit- ical role that leaders play in fostering psychologically safe teams and break down the specific behaviors that can help build or wreak havoc on this process.
140

» KORN FERRY COMPETENCIES
140

Strategic Mindset | Decision Quality | Drives Engagement | Interpersonal Savvy | Demonstrates Self-Awareness
140

Skills on the Rise
141

Bryan Edwards, Ph.D. — Professor of Management and Joe Synar Chair, Spears School of Business, Oklahoma State University
141

or
141

Aaron Light — Assistant Professor of Professional Practice in Management, Spears School of Business, Oklahoma State University
141

Analytical thinking, digital literacy, creativity, curiosity, resiliency and agility are the top skills on the rise according to the World Economic Forum. Participants will become equipped with these essential skills by learning to apply them through a hands-on experience. Working together in groups participants will collaborate and problem solve to develop these skills through a series of interactive breakout sessions.
141

KEY TAKEAWAYS
141

Unlock the toolkit to apply these skills with your team back in office.
141

Customizable case study tailored to improve your company’s unique gaps.
141

Maximize your T&D through topics applicable to all roles.
141

SESSION DESCRIPTIONS
141

Analytical Thinking and Digital Literacy
141

Unlock the power of AI and media literacy to elevate your work! Join us for an engaging session where you’ll dive deep into essential tools like prompt engineering, ChatGPT, cutting-edge AI resources, and media literacy with a focus on credibility.
141

Creativity and Curiosity
141

Activate your creative thinking and problem-solving abilities through powerful tools like S.C.A.M.P.E.R. and Mindmapping to equip you with the skills to generate innovative ideas and visualize complex concepts.
141

Resiliency and Agility
141

In today’s rapidly changing world, being able to adapt and thrive in the face of disruption is essential. Join us for a transformative session designed to equip you with the skills and mindset needed to not just survive, but excel in challenging environments
141

» KORN FERRY COMPETENCIES
141

Strategic Mindset | Decision Quality | Drives Engagement | Interpersonal Savvy | Demonstrates Self-Awareness
141

business.okstate.edu

Powered by